Director of Creative Services
Listed on 2026-06-04
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Marketing / Advertising / PR
Digital Media / Production -
Creative Arts/Media
Digital Media / Production
- Location 5833 PELICAN BAY BLVD,Naples, FL, 34108,United States
- Employee Type FT Exempt
- Required Degree 4 Year Degree
The Director of Creative Services leads the vision, strategy, and execution of all creative and design initiatives across Artis–Naples. Reporting to the Vice President of Marketing and Sales, this role is responsible for defining and maintaining brand identity, overseeing the production of all visual communications, and ensuring creative excellence across print, digital, advertising, and experiential platforms. The Director manages the Creative Services team, collaborates closely with Marketing, Programming, Development, Communications and external vendors, and ensures all creative output aligns with institutional goals and the patron experience.
Supervises- Graphic Designer
- Program Insert Graphic Designer
(other duties may be assigned)
Creative Strategy & Brand Leadership- Lead the creative vision and brand identity for Artis–Naples, ensuring consistency, clarity, and impact across all platforms and touchpoints.
- Translate institutional and marketing strategies identified by VP of Marketing and Sales and Director of Marketing into compelling creative concepts and visual systems.
- Partner closely with the Director of Marketing to align creative execution with campaign strategy, audience goals, and revenue objectives.
- Establish, maintain, and evolve brand standards, ensuring adherence across internal and external channels.
- Lead concept development, design direction, and execution of integrated marketing campaigns across print, digital, social, outdoor, and experiential formats.
- Provide art direction for seasonal campaigns, institutional initiatives, performances, exhibitions, and development-related communications.
- Ensure all creative deliverables support audience engagement, ticket sales, subscriptions, memberships, and institutional visibility.
- Oversee the full creative production lifecycle from concept through final delivery, ensuring accuracy, quality, and timeliness.
- Lead, mentor, and develop a high-performing creative team, fostering a culture of innovation, collaboration, accountability, and excellence.
- Collaborate closely with Marketing, Programming, Development, Communications, Education, and Operations to ensure cohesive storytelling and visual alignment.
- Serve as the primary creative partner to marketing leadership in campaign planning, messaging alignment, and audience engagement strategies.
- Manage relationships with external agencies, printers, freelancers, and production partners, including contracting and quality control.
- Direct multiple concurrent creative projects in a fast-paced environment, ensuring prioritization and timely delivery across institutional needs.
- Maintain organized and accessible creative asset libraries, ensuring version control and brand consistency.
- Ensure compliance with brand standards across all internal and external communications.
- Review and approve creative execution across advertising platforms including television, radio, print, outdoor, and digital media.
- Support production of program books, donor materials, fundraising collateral, and institutional publications.
- Collaborate with Marketing on campaign rollout, ensuring alignment between messaging strategy and visual execution.
- Contribute to planning discussions that integrate creative strategy with audience development and revenue goals.
- Contribute to planning and management of creative production budgets.
- Track project costs and vendor expenditures to ensure efficient use of resources.
- Support forecasting and prioritization of creative needs across institutional departments.
Competencies, Core Values, Education and Experience
To perform this job successfully, an individual should possess and demonstrate the following competencies:
- Analytical: Collects and researches data; is able to analyze and interpret data.
- Financial: Has knowledge of general accounting standards.
- Pr…
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