Sr. Director GTM Enablement and Programs

Rightworks offers the onlyintelligent cloud purpose-built for accounting firmsand professionals. Backed by award-winningsupport, ourfullymanaged IT and applicationsensure customers have secure, reliable, on-demand access to their technology. We provide acurated software ecosystemthatsimplifies the complexity of running an accounting firm or small business, supported by acommunityof thought leaders, peer networks, and educational resources. Our success is made possible byleveragingdecades of specialized experience in leadingaccounting firms,SMBsand technology companies.

Thousands of Firms and SMBs count on us to run their business every day.

We havea great team,we’regrowingfastand have a winning culture based on innovation, teamwork, and mutual respect.

We are seeking a visionary and results-oriented

Senior

Director GTM Enablement and Programs to architect and lead a best-in-class enablement function that drives revenue growth, accelerates seller productivity, and strengthens our go-to-market execution.

This executive-level leader will own the end-to-end enablement strategy across the revenue organization, ensuring alignment between Sales, Marketing, Product, Customer Success, and Revenue Operations. The Senior Director will design scalable programs, systems, and governance frameworks that support onboarding, continuous development, sales process excellence, and deal optimization.

This is a highly strategic and operational role requiring a leader who can both define long-term enablement vision and execute with precision.

The position is hybrid position.

• Define and execute a multi-year sales enablement vision aligned with corporate strategy and GTM objectives.

• Individual Contributor role to start.
  
  Buildscalablefunction.

• Establish enablement as a measurable revenue driver with clear ROI and executive visibility.

• Serve as a trusted advisor to executive sales leadership on performance acceleration and capability development.

• Design programs that reduce ramp time, increase quota attainment, and improve win rates across segments.

• Partner with Sales Leadership and Revenue Operations to diagnose performance gaps and deploy targeted enablement interventions.

• Develop competency frameworks and careerpathingfor sales roles.

• Architect scalable onboarding programs for all revenue roles.

• Oversee ongoing training initiatives across product knowledge, industry expertise, sales methodology, negotiation, and leadership development.

• Institutionalize continuous learning programs that adapt to market and product evolution.

• Establish a centralized content strategy that ensures sellers have access to relevant, high-impact materials.

• Oversee the development of playbooks, battle cards, pitch decks, value frameworks, and case studies in partnership with Marketing and Product.

• Implement content governance and measurement to drive adoption and effectiveness.

• Own the enablement technology stack (CRM, LMS, sales engagement platforms, analytics tools). Seek new vendorsin order toscale.

• Identify, evaluate, and onboard new vendors to scale enablement capabilities.

• Partner with
  
  RevOpsto ensure systems support pipeline visibility, forecasting accuracy, and seller productivity.

• Standardize and reinforce sales methodologies and qualification frameworks.

• Formalize and scale Deal Desk and Deal Review processes to improve deal velocity, pricing governance, margin optimization, and a build Win-Loss program.

• Drive inspection rigor and forecasting discipline across the sales organization.

• Lead executive partnership withPClub(3rd party enablement vendor) to maximize ROI and adoption.

• IntegratePClubprogramming into broader enablement initiatives and measure engagement impact on performance.

• Define KPIs to measure enablement effectiveness, including ramp time, win rates, quota attainment, deal cycle length, and contentutilization.

• Deliv…