Vice President of Marketing
Job in
Nashville, Davidson County, Tennessee, 37247, USA
Listing for:
League of American Orchestras
Full Time
position
Listed on 2026-02-28
Job specializations:
-
Management
Event Manager / Planner
-
Marketing / Advertising / PR
Marketing Manager, Event Manager / Planner, Marketing Strategy
Salary/Wage Range or Industry Benchmark: 150000 - 200000 USD Yearly
USD
150000.00
200000.00
YEAR
Job Description & How to Apply Below
Summary
Reports to :
Chief Operating Officer
Employment Status :
Full-Time, Exempt
Supervises :
Director of Customer Service;
Director of CRM & Ticketing Operations;
Director of Digital Graphics;
Marketing Manager
The Vice President of Marketing plays a key leadership role in advancing the mission of the Nashville Symphony, an anchor cultural institution located in the heart of “Music City.” Performing at the acclaimed Schermerhorn Symphony Center, one of the most beautiful and acoustically renowned concert halls in the country and soon to celebrate its 20th anniversary in 2026, the Symphony presents a dynamic mix of Classical, Pops, Movies, Family programs, and a wide range of special events.
As the organization approaches its 80th anniversary, the Symphony seeks an ambitious and innovative marketing professional who is ready to step into senior leadership and help shape the next era of audience growth, earned revenue through increased ticket sales, and community impact. The Vice President of Marketing will lead a team that is committed to data-informed decision making, continuous improvement, and new approaches to audience engagement.
This role offers an exciting opportunity for a rising marketing leader to guide strategy across marketing, ticketing, and customer experience in a creative, fast-paced, and highly collaborative environment.
Primary Duties and Responsibilities
Provide strategic leadership for all marketing, sales, advertising, customer service, and CRM initiatives to support attendance and revenue goals across Classical, Pops, Movies, Family programs, and special events.Develop and implement comprehensive annual and long-range marketing strategies (digital, brand, content) that drive audience growth, deepen engagement, and strengthen the Symphony’s presence in the Nashville community.Oversee the planning, execution, and optimization of integrated marketing campaigns, ensuring alignment with organization priorities and brand standards.Lead a data-informed approach to decision making, analyzing CRM insights, audience analytics, pricing trends, and ticketing data to inform strategy and evaluate performance.Oversee earned revenue operations, including pricing strategy, revenue projections, performance pacing, and sales reporting.Manage the internal sales team and ensure effective inbound and outbound sales strategies that increase ticket sales, subscriptions, group sales, and overall audience conversion.Guide the development and execution of advertising and media plans in collaboration with the Marketing Manager.Oversee ticketing operations and CRM strategy through the Director of CRM and Ticketing Operations, ensuring strong data integrity, reporting accuracy, and system optimization.Lead the customer service function through the Director of Customer Service, ensuring high standards of service, responsiveness, and patron satisfaction across all touchpoints.Collaborate closely with Artistic Programming, Development, Education, and Venue Rental Operations to ensure cohesive institutional messaging and coordinated marketing support.Maintain oversight of the Nashville Symphony brand and ensure the consistent and effective use of creative assets, messaging frameworks, and audience communications.Develop and manage annual marketing and advertising budgets and optimize ROI for all marketing investments.Build strong relationships with external partners, agencies, media outlets, and community organizations to expand the Symphony’s reach and visibility.Champion innovation and experimentation in marketing practices, including new technologies, platforms, and audience engagement strategies.Provide leadership, mentorship, and professional development for departmental staff, fostering a collaborative and high-performing culture.Prepare and deliver regular marketing, sales, and revenue reports to executive leadership, using data to evaluate progress and inform strategic adjustments.The duties listed above are not all-inclusive. The person in this position is expected to perform other work-related duties as assigned, even though they may not be considered primary duties.
Supervisory Responsibilities
T…
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