Store Manager, Retail & Store Manager

As a Store Manager at GNC, you will lead a performance-driven retail team focused on health and wellness. You'll oversee daily store operations, drive sales, and ensure an exceptional customer experience. You will coach and develop associates in product knowledge, consult with customers to understand their goals, and recommend vitamins, supplements, and nutrition solutions. Responsibilities include staffing, scheduling, merchandising, inventory control, and cash handling.

You'll uphold GNC's standards of integrity, accountability, and continuous improvement while growing your career in a purpose-driven environment.

Responsibilities

• Lead daily store operations to meet sales and profit goals
• Coach, train, and schedule associates to deliver strong customer service
• Provide expert guidance on vitamins, supplements, and wellness products
• Ensure accurate inventory management, merchandising, and stock levels
• Maintain store appearance, cleanliness, and brand standards
• Monitor KPIs, prepare basic reports, and execute sales initiatives
• Uphold loss prevention, cash handling, and company policies
• Support hiring, onboarding, and performance feedback for staff

Required Skills

• Retail store management
• Sales and KPI management
• Customer service
• Staff supervision and coaching
• Inventory management
• Merchandising and planogram execution
• Cash handling and POS systems
• Product knowledge - vitamins and supplements
• Loss prevention
• Basic reporting and scheduling