Director, Strategic Marketing - Thermal Management

Director of Strategic Portfolio Marketing – Thermal Position Summary

The world depends on data we power and cool. Vertiv is a global leader in critical digital infrastructure for applications in data centers, communication networks, and commercial and industrial environments. The AI revolution is rewriting the rules of digital infrastructure, demanding solutions that move as one. Vertiv delivers end-to-end infrastructure where power, cooling, IT, and services work in unison. With our industry-leading innovative technologies and global services network, we are fueling the revolution of the digital world - keeping technology ecosystems running efficiently and without interruption.

Built for multiple compute generations ahead, Vertiv empowers customers to stay resilient, optimized, and future-ready. As a publicly traded, S&P 500 company (NYSE: VRT), Vertiv operates globally, serving customers in over 130 countries with $10.2 billion in sales.

• Own the Thermal business unit product and technology relationship within Marketing and lead the holistic positioning, value proposition, solutions and marketing initiatives across all Thermal Management product lines (high-density liquid cooling, direct expansion, chilled water, heat rejection, and thermal controls and monitoring software).
• Develop comprehensive product launch and program plans for new and existing solutions that deliver on our multilayer offering position of products, end-to-end systems, converged infrastructure and services.
• Act as a subject matter expert (SME) on Marketing content (e.g., written, media, events, planning, etc.) for Thermal management.
• Own product, systems, and solutions messaging & expertise that drive campaigns driving depth of knowledge in external communications, promotion and sales enablement.
• Collaborate with colleagues in marketing – across brand, communications, digital/web, demand generation, and other business unit marketing leaders – to deliver on marketing objectives.
• Understand market trends, industry trends, and competitive landscape to shape positioning strategy.
• Track and provide offering trend analysis and insights to Marketing and Global Product Management teams.
• Collaborate with global and regional products and sales teams to deliver sales enablement materials and tools.
• Assist in creating go-to-market strategies and tactics to effectively position and sell the portfolio.
• Present portfolio marketing initiatives, plans and outcomes to Executive and Senior leadership and cross functional teams.
• Support regional marketing programs for pipeline creation, market growth opportunities and customer engagement.
• Lead and develop a team of product marketing professionals to ensure world-class execution and alignment.
• Leverage Vertiv Operating System methodologies of best practice dissemination, lean/continuous improvement and robust management cadence with performance metrics, tracking and accountability

• 15+ years of experience in product marketing, engineering, or product management, including at least five in a people leadership role, in the B2B space.
• Data Center, IT, Digital Infrastructure, or the like ecosystem and industry experience.
• Technical aptitude, ability to pick up technical concepts quickly, and navigate complex and broad product portfolios.
• Knowledge Thermal Management product (high-density liquid cooling, direct expansion, chilled water, heat rejection, and thermal controls and monitoring software).
• Strong leadership presence, presentation skills (written and verbal) and ability to influence senior executives and cross-functional partners.
• Demonstrated experience managing multiple priorities, projects, and teams across multiple geographies.
• Ability to develop and execute strategies for creating world-class marketing, value propositions and messaging strategies that drive brand impact and opportunity pipeline for new and existing offerings.
• Goal oriented self-motivated. Comfortable with ambiguity and has the know how to define clear objectives, owning processes/projects and seeing them through to completion to deliver results.
• Highly collaborative, able to work across functional teams
• Proac…