Director, Strategic Sales & Analytics, US Beauty

About Us

Shark Ninja is a global product design and technology company with a diversified portfolio of five‑star rated lifestyle solutions that positively impact people’s lives at home around the world. Powered by the trusted global brands Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another, allowing Shark Ninja to enter multiple product categories, driving significant growth and market share gains.

Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors worldwide.

At Shark Ninja, we’re building an AI‑native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.

This senior leader is responsible for driving market share growth, optimizing retail performance, and maximizing sales across our hair care and skin care product portfolio. The role embodies our “Obsessed With Winning” model—winning in the market (gaining share), at every retailer (gaining share of shelf), and with every item (driving sales growth). The Director will work cross‑functionally with Marketing, Product Development, Sales, and Finance to guide the product roadmap, lifecycle management, and pricing strategy.

They will also serve as a critical partner in running our weekly and monthly operating model with cross‑functional teams, and lead a team of managers and analysts, fostering a high‑performance, insight‑driven culture focused on delivering measurable results.

• Lead US Beauty strategic sales and analytics to deliver market share, distribution, and revenue growth.
• Develop and execute sales strategies that align with corporate goals and deliver against “Obsessed With Winning” KPIs.
• Identify market trends, category dynamics, and competitive insights to inform strategic decisions and investments.
• Translate analytics into clear, actionable strategies that drive performance and profitability.

• Serve as a key partner in the weekly and monthly operating model, ensuring performance reviews, insights, and actions are connected across functions.
• Provide leadership and insight in business performance discussions, driving accountability and action planning.
• Align cross‑functional teams around strategic priorities, forecasts, and execution plans.

• Partner with Sales and Category teams to strengthen retailer relationships and secure incremental distribution and shelf share.
• Evaluate retailer performance, optimize promotional plans, and identify opportunities to improve ROI across channels.
• Lead business reviews with key retailers, leveraging data‑driven insights to influence assortment, pricing, and merchandising strategies.

• Collaborate with Marketing and Product Development to shape product roadmaps and launch strategies informed by market and consumer insights.
• Oversee lifecycle management, including pricing, trade strategy, and product optimization to maximize growth and margin.
• Partner with Finance to evaluate pricing elasticity, promotional effectiveness, and profitability across the portfolio.

• Lead, coach, and develop a team of managers and analysts, fostering analytical excellence and strategic thinking.
• Build a collaborative, high‑performance culture focused on insight generation and commercial impact.
• Ensure team priorities and deliverables align with business objectives and operating rhythms.

• Bachelor’s degree in Business, Marketing, Economics, or related field; MBA a plus; applicable experience in analytics a plus.
• 10+ years of progressive experience in strategic sales, category management, commercial analytics, or related roles—preferably within consumer goods, retail, or…