Influencer Manager, Social

About Us

Shark Ninjais a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world.
Powered by two trusted, global brands, Shark and Ninja
, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed Shark Ninja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

At Shark Ninja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.

Shark Ninjais looking for an Influencer Manager to manage mid-tier influencer relationships and campaigns across the brand portfolio. This role sits between creator operations and strategic campaign execution — you will own a roster of established mid-tier partners, run campaigns from brief to report, and serve as a day-to-day relationship owner for some of our highest-value creator partnerships.

You will work closely with the Senior Influencer team, brand partners, and Paid Media to ensure influencer content drives awareness, engagement, and conversion at scale.

• Mid-tier influencer relationships:
  Own a portfolio of established mid-tier influencer partnerships across Tik Tok, Instagram, and You Tube. Manage relationships with professionalism and consistency.
• Campaign execution:
  Run influencer campaigns end to end — briefing, negotiation support, content review, approval workflows, go-live coordination, and post-campaign reporting.
• Contracting and compliance:
  Manage influencer agreements in partnership with Legal. Ensure all content meets FTC guidelines, platform policies, and brand standards.
• Paid amplification support:
  Coordinate whitelisting and boosting workflows for influencer content in partnership with the Paid Media team.
• Performance reporting:
  Track influencer and campaign-level KPIs. Build post-campaign reports with clear performance summaries and optimization recommendations.
• Talent scouting:
  Continuously identify and vet new mid-tier talent aligned with Shark Ninja brand priorities. Maintain a strong pipeline of candidates for new campaigns.

• 3–5 years in influencer marketing — managing mid-tier talent at a consumer brand, agency, or talent management company.
• Strong relationship manager — you communicate professionally with talent and their teams, navigate negotiations calmly, and build long-term partnerships.
• Experience with influencer platforms (CreatorIQ, Mavrck, Grin, or similar).
• Working knowledge of FTC guidelines, influencer contract basics, and platform content policies.
• Analytical — comfortable pulling reports, interpreting performance data, and making recommendations based on results.
• Experience coordinating influencer whitelisting and paid amplification is a strong plus.

This is not a macro celebrity talent role. It is not a purely operational role either. It sits at the intersection of relationship management and campaign execution — someone who can hold a meaningful influencer relationship while running the program details that keep campaigns on track.

The annual salary range for this position is $78,800 — $154,500 USD. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.

The company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with…