Manager, Media; Local Markets

About Us

Shark Ninja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world.

At Shark Ninja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.

Shark Ninja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world.
Powered by two trusted, global brands, Shark and Ninja
, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed Shark Ninja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

At Shark Ninja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.

We are seeking an energetic and results-oriented Manager, Media to join our expanding local and regional Media teams.

• Develop and implement multi-channel media plans for Mexico, aligned with brand objectives, product priorities, and marketing goals.
• Work closely with internal stakeholders to define campaign objectives, audiences, budgets, KPIs, and media targets.
• Connect upper- and lower-funnel media activation, sharing insights with performance teams and applying learnings to optimize plans.
• Oversee campaign execution, optimization, tracking, and reporting across TV, print, digital, paid social, paid search, and other relevant channels.
• Ensure media campaigns are delivered accurately, on time, within budget, and against agreed performance expectations.
• Stay informed on emerging media trends, technologies, platforms, and advertising opportunities, recommending relevant tests and opportunities.

• Manage and track media budgets primarily for Mexico, including spend across campaigns and, when supporting LATAM markets, multiple currencies.
• Monitor budget pacing and maintain accurate forecasts in partnership with agencies and Finance.
• Support quarterly and annual budget planning and identify opportunities or risks that may require budget reallocation.
• Recommend reallocations across channels or campaigns based on performance, business priorities, and commercial timing.

• Oversee accurate and timely reporting of campaign performance and ensure key metrics and insights are shared with stakeholders.
• Work closely with Analytics and agency partners to leverage dashboards, scorecards, and platform reporting.
• Use tools and methodologies such as Nielsen, DOMO, Attest, MMM, Brand Lift, and platform reporting where applicable.
• Analyze campaign data and translate findings into clear, actionable recommendations for optimization and future planning.
• Support learning agendas and document key campaign learnings to improve future media effectiveness.

• Manage day-to-day relationships with media agencies and external partners supporting…