Marketing Manager

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Full Time Regular Needham, MA, US

4 days ago Requisition

Salary Range: $90,000.00 To $ Annually

Chestnut Dental seeksan experienced, confident,and highly organized marketing profession alto develop and execute marketing strategies across all three offices. The ideal candidate combinesstrategicthinking withhands-on execution and is prepared to manage the day-to-day work required tobring plans to life.

The Marketing Manager willlead and own the marketing function.

• Develop tailored marketing strategies for each Chestnut Dental practice based onthelocalcompetitive landscape, community characteristics,and relevant patient needs.

• Maintaina clear, consistent, and recognizable brand acrossall practices.
• Establish and maintain brand standards, ensure consistent messaging across offices, and develop the practice’s voice and key messages.
• Identify and clearly communicate what differentiates Chestnut Dental from competing dental practices.
• Ensure each office maintains an appropriate local identity while remaining aligned with the larger organization.

• Represent Chestnut Dental at community events, local fairs, and school partnerships; coordinateeventsetup, signage, and giveaways.
• Research and plan sponsor ships and outreach opportunitiesthatstrengthen visibility in each local community.

• Manage the SEO vendor relationship by setting clear expectations, performance measures, and reporting requirements.
• Identify opportunities for improvement and ensure timely follow-through.

• Develop and maintaina comprehensive social media calendar aligned withthe overallmarketingstrategy.
• Create, coordinate, schedule,and publish office-specific content.
• Trackthepatient inquirylifecyclefrom initialcontactthroughcompleted treatment.
• Identify trends, flag concerns,and escalatfindsto management as appropriate.

• Four or moreyears of experience in marketing, event coordination, or community relations;experience in healthcare oranother service-based industry is preferred but not required.
• Exceptional organizational and project management skills, with the ability to thrivein a fast-paced, multi-location environment.
• Proficiency in Microsoft Office and Google Workspace; familiarity with Canva, Adobe Creative Suite, or Cap Cut is a plus.
• Confidence using a smartphone to capture photography and produce short-form video content.
• Strong written and verbal communication skills, with confidence representing a trusted community brand.
• Bachelor’s degree in marketing or business is strongly preferred;equivalentprofessionalexperience will be considered.

• Experience with social media scheduling tools such as Later, Hootsuite, or Meta Business Suite.
• Familiarity with analytics, email marketing, andSEO.

This role requires extended periods of computer work, participation in virtual and in-person meetings, and the occasional movement of materials weighing up to 25 pounds. Essential duties may be performed with or without reasonable accommodation.