Regional Sales Representative II

Job Details:

Job Location:

Corporate Office - Neenah, WI 54956 Position Type:
Full Time

Joining the WOW Logistics team means becoming part of a culture that inspires employees to reach their full potential and rewards exceptional performance based on merit. These values are reflected in the Little Orange Book, the foundation of our culture. As we enter an exciting phase of growth, new and existing employees have tremendous opportunities to grow alongside the company as it scales.

The Regional Sales Representative II is a revenue‑generating sales professional responsible for selling WOW Logistics' warehousing, transportation, and supply chain solutions within the Northwest Region of the United States. The primary purpose of this role is to identify, develop, and close new business opportunities that drive revenue growth within existing WOW Logistics locations and available network capacity. The position proactively pursues prospective customers through outbound sales activities, develops and manages a qualified sales pipeline, and advances opportunities through the sales process to secure new customer business.

The Regional Sales Representative II partners with Operations, Marketing, and Commercial leadership to align customer needs with available solutions while maintaining accountability for achieving assigned sales and revenue targets.

• Generate new revenue by selling available capacity and services within existing WOW Logistics facilities and operations.
• Identify, target, and pursue prospective customers through outbound prospecting, cold calling, email campaigns, referrals, networking, and market intelligence.
• Build, manage, and maintain a robust pipeline of qualified sales opportunities sufficient to achieve annual sales targets.
• Conduct customer discovery conversations to understand business needs, decision criteria, timing, and revenue potential.
• Develop and present tailored logistics and supply chain solutions that align customer requirements with WOW capabilities.
• Lead opportunities through the sales cycle, including prospecting, qualification, proposal development, negotiations, and closing.
• Meet or exceed established revenue, pipeline, activity, and conversion goals.
• Collaborate with Operations and Commercial leadership to position available capacity and service offerings within the WOW network.
• Partner with Marketing to execute targeted campaigns that generate qualified opportunities and support revenue growth objectives.
• Maintain accurate opportunity, prospect, and customer records in Salesforce.
• Provide regular forecasts and pipeline updates to Commercial leadership.
• Support customer onboarding and transition activities to ensure successful implementation of newly won business.

• Associate or bachelor’s degree in business, marketing, communications, or a related field preferred.
• 3‑5 years of experience in regional sales, business development, lead generation, and/or sales support service, ideally within B2B, logistics, transportation, or warehousing industries.
• Advanced proficiency with CRM tools (Salesforce preferred) and Microsoft Office Suites.
• Ability to generate leads through cold/warm calling and digital outreach strategies.
• Strong written and verbal communication, interpersonal, and organizational skills.
• Willingness and ability to travel up to 30%, primarily for training, customer site visits, trade events, or team meetings, with approximately 70% of time spent in office or remote.

At WOW Logistics, fostering a supportive work environment is an integral part of our shared pursuit of excellence. We demonstrate our commitment through an array of benefits, including incentive pay based on role, tuition reimbursement, employee recognition programs, health insurance, paid vacation, and more.

WOW Logistics is an equal opportunity employer and does not discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.