Business Development Generalist - B2B Sales

We are a technology consulting firm specializing in AI and digital transformation. We are looking for an experienced candidate to help in generating leads and new business development. This position will be responsible for contacting potential clients (B2B), identifying their business needs, and matching them to the right solutions before transferring the qualified lead to the Sales executive. This role is very critical in helping Rules Cube achieve its strategic priorities by supporting new business pipelines.

• Discover and identify new leads during the first sales stage by searching, connecting, and managing prospects
• Contact prospects to establish a successful relationship and develop new opportunities
• Nurture the lead until it can be converted to a sales opportunity that will be transferred to the Sales executive
• Build, maintain, and forecast prospect pipeline informing the CRM system on progress and assure data quality
• Wide-based (i.e., cold calling, email marketing, social media, and other relevant channels) research to identify new business opportunities in Canada and handle any international catch
• Conduct SPIN – identifying potential clients key business questions, pain points, and products that qualify to support client business needs
• Qualify and score the lead by assessing product fit, urgency, and budget availability
• Evaluate the success of activities you lead and recommend improvements
• Work closely with the Sales executive to identify the right leads and the best way to approach them

• Experience in Lead Generation or sales and business development using dedicated channels
• Proven experience working with Sales Hub, Apollo, Salesforce, etc
• Experience in sales or demand generation within the Financial Industry is a must, and experience with Contact Center will be a plus
• Technology background is strongly recommended
• Hands-on experience with market analysis and definition of the strategy to target new accounts, develop the business and create new opportunities
• 2+ years’ experience in search engines and research strategies
• Good listener, positive and energetic phone skills, and strong writing skills
• Skills at creating and presenting PPTs, at a high level, a technical solution to prospects and customers relevant to their industry or target market
• Preferably experience in B2B sales
• Eager to discover valuable insights from the customers
• Solid experience in project management processes and tools. Excellent organizational skills and ability to manage multiple projects efficiently
• Eager to learn, self-motivated, proactive, and driven by achievement
• Curiosity and ability to assimilate and understand new concepts quickly

• A high energy and multi-cultural company in one of the most growing tech markets
• An opportunity to accelerate your sales career in a fast-paced tech start-up environment