Americas Commercial Portfolio Manager | Clinical Chemistry Portfolio; Gastroenterology

The Americas Commercial Portfolio Manager is responsible for the strategic management, commercialization, and lifecycle oversight of BÜHLMANN’s diagnostic assay portfolio across North and South America. This role serves as the primary regional product expert and business owner for assigned product lines, ensuring alignment between customer needs, market opportunities, commercial objectives, and global product strategies.

Reporting to the Director of Sales Enablement, the Americas Commercial Portfolio Manager acts as a critical liaison between the Americas commercial organization and Global Product Management based in Switzerland. The position collaborates closely with Sales, Marketing, Regulatory Affairs, Technical Support, Operations, Supply Chain, R&D, and Global Product Management to drive portfolio growth, optimize product performance, support forecasting activities, and execute successful product launches.

The ideal candidate combines strong diagnostic industry knowledge with strategic product management expertise, commercial acumen, forecasting capabilities, and a passion for enabling sales success.

• Manage the assigned diagnostic assay portfolio throughout the product lifecycle, from commercialization through end-of-life planning.
  • Portfolio – Clinical Chemistry, including Gastroenterology
• Develop and execute annual regional portfolio strategies aligned with corporate growth objectives and global product roadmaps.
• Monitor product performance, market trends, customer feedback, and competitive activity to identify opportunities for portfolio optimization.
• Serve as the regional subject matter expert for assigned disease states, assays, and diagnostic solutions.
• Develop business cases and recommendations for portfolio investments, product enhancements, and new market opportunities.
• Lead regional commercialization efforts and launch readiness activities for new products and product enhancements.
  • Coordinate cross-functional launch teams to ensure successful execution of launch plans.
• Adapt global marketing initiatives, product positioning, and messaging for the Americas market.
  • Support development of product value propositions, customer-facing materials, and market adoption strategies.
• Participate in regional and national conferences, trade shows, and customer meetings to support product awareness and growth.
• Lead relationships with clinical chemistry partnerships within the Americas through monthly reviews, training, co-marketing initiatives, and volume growth.
• Partner closely with the Sales Team to identify opportunities, remove barriers to adoption, and drive revenue growth.
• Develop and maintain product training programs and educational materials for sales and customer-facing teams.
• Create and manage marketing collateral, presentations, competitive comparisons, product guides, and other sales enablement tools.
• Provide product expertise during customer engagements, webinars, workshops, and key account discussions.

• Partner with Sales, Operations, Supply Chain, and Finance to develop and maintain accurate demand forecasts.
• Analyze sales trends, customer utilization patterns, market dynamics, and pipeline opportunities to improve forecast accuracy.
• Monitor inventory levels, supply risks, and product availability while proactively communicating potential impacts to stakeholders.
• Support Sales and Operations Planning (S&OP) activities through data analysis and forecasting recommendations.

• Collaborate with Global Product Management, R&D, Regulatory Affairs, Quality, Technical Support, Manufacturing, and Supply Chain teams to ensure portfolio success through monthly Product Health Team meetings.
• Represent the voice of the Americas customer and commercial…