Digital Media Coordinator

Responsibilities

• Create persuasive and engaging visual content, including photography, video, and short-form social media assets, for integrated use across digital and selected print needs as assigned
• Capture, edit, and optimize video content for distribution on platforms such as Instagram, Tik Tok, You Tube Shorts, and the school website
• Support social media content execution (asset creation, scheduling support, performance awareness) in coordination with the Marketing & Communications team. Utilize KPI’s to measure and report performance as appropriate to members of the Brewster community
• Write captions, short scripts, and short-form web/social copy to accompany visual storytelling that communicates Brewster’s mission, values, and student experience to prospective families, alumni, and donors
• Partner with enrollment, advancement, and communications colleagues to execute digital campaigns aligned with institutional priorities
• Contribute ideas and recommendations for improving digital storytelling, content workflows, and platform effectiveness
• Provide limited design support primarily related to photo/video assets (resizing, light layout support), in coordination with designated design resources
• Help ensure consistent application of Brewster’s brand across all digital and visual media
• Oversee the organization, maintenance, and effective use of Brewster’s digital media and asset libraries
• Collaborate as an active member of the Marketing and Communications Team
• Work a flexible schedule that includes some evenings and weekends to capture campus life and events
• Build strong relationships across campus by immersing oneself in the daily life of the school
• Collaborate with and mentor student interns and tour guides in the creation of digital media
• Willingness to have fun, be creative, laugh, and enjoy the many benefits of working on a beautiful boarding school campus in the heart of Wolfeboro, NH
• Perform other duties as assigned in support of departmental goals.

• Strong photography skills and experience with image editing
• Working knowledge of short-form video creation and editing
• Familiarity with social media platforms and best practices, including Instagram, Tik Tok, Facebook, X, and Linked In
• Basic design and layout experience using tools such as Photoshop and In Design
• Excellent written and verbal communication skills
• Strong organizational skills and attention to detail
• Ability to manage multiple projects and deadlines independently
• Initiative, creativity, and a willingness to learn and adapt
• Experience with social media analytics and performance metrics
• Familiarity with digital asset management systems
• Understanding of journalism or storytelling best practices
• Experience working in an educational, nonprofit, or mission-driven organization
• Interest in mentoring students in creative and media-related work