Director, Sales

Director, Sales

Join Rheem Northeast Distribution, proudly part of Rheem, a global leader in Heating, Ventilation and Air Conditioning (HVAC) innovation!

With over 100 years of trusted service, Rheem Northeast Distribution has built a strong network across New Jersey, Connecticut and the New York City and Philadelphia metropolitan areas, delivering top-quality HVAC products, exceptional service, and industry‑leading training to residential contractors and the multifamily industry.

At Rheem Northeast Distribution, we continue to operate with a small‑company feel but with the resources and benefits of a large company – creating opportunities for growth and success for both our team and our customers. As part of the Rheem family, we’re stronger than ever and committed to:

• Listening to Understand
• Contributing Respectfully
• Thinking Creatively
• Acting with Responsibility

Step into an environment where innovation meets opportunity, and where you can grow with a company that values both its employees and its customers!

The Director, Sales for Rheem Northeast Distribution (RND) is responsible for leading sales strategy and driving profitable revenue growth across HVAC and water heating product lines within a wholesale distribution environment. This role develops high‑performing sales teams, strengthens customer and dealer relationships, and executes go‑to‑market strategies that expand market share while aligning with manufacturer partners and operational capabilities. This position reports to the President of Rheem Northeast Distribution.

This position will be an on‑site position, requiring on‑site work when not traveling throughout the region. This position must be based at one of our Rheem Northeast Distribution locations. Regional travel is estimated at roughly 40% annually.

Sales Strategy & Execution

• Develop and execute a comprehensive sales strategy for HVAC, plumbing, and water heating products across assigned territories.
• Drive top‑line growth, margin improvement, and market share gains through disciplined sales execution.
• Establish annual sales plans, quotas, and forecasts aligned with company financial goals.
• Leverage pricing strategy, rebate programs, and promotions to maximize profitability.

Team Leadership & Development

• Lead, coach, and develop a team of sales managers, outside sales representatives, and inside sales teams.
• Manage and develop RND's Product Technical Support & Training team as a driver of customer value and competitive differentiation.
• Build a performance‑driven sales culture with clear expectations, accountability, and continuous improvement.
• Collaborate with HR and sales managers to recruit, onboard, and retain top sales talent.
• Provide ongoing training in product knowledge, sales process, customer segmentation, and value‑based selling.

Customer & Market Management

• Strengthen relationships with key accounts, high‑volume contractors, dealers, and commercial customers.
• Serve as executive sponsor for strategic customers and large projects.
• Monitor competitive landscape, market trends, and customer needs to adapt sales approach.
• Partner with marketing to support brand positioning, programs, and customer engagement initiatives.

Manufacturer & Partner Collaboration

• Collaborate with OEM partners and service vendors to align on product strategy, inventory planning, training, and growth initiatives while maximizing cooperative advertising dollars and market development funds.
• Support new product introductions and ensure effective field adoption.
• Participate in joint business planning with strategic suppliers.

Cross‑Functional Collaboration

• Partner closely with Operations, Purchasing, Finance, and Human Resources Leadership to ensure flawless execution on strategic and sales initiatives.
• Ensure sales efforts align with inventory strategy, market positioning, and overall company goals.
• Utilize CRM and sales analytics to track performance, pipeline health, and customer trends.
• Other duties as assigned.

• 10+ years of progressive sales leadership experience in HVAC, plumbing, water heating, or building products distribution.
• Excellent communication skills, written and verbal, with attention…