Home Care Sales Representative

Our client is seeking a motivated, results-driven Sales Representative to grow our home care business through relationship-building, community outreach, and referral development. The ideal candidate will be responsible for generating new client referrals, maintaining relationships with healthcare professionals and community partners, and promoting our home care services throughout the community.

This role requires a strong understanding of healthcare sales, excellent communication skills, and the ability to develop strategic partnerships that drive agency growth.

• Identify and develop new referral sources, including hospitals, rehabilitation centers, skilled nursing facilities, physician offices, senior living communities, case managers, and social workers.
• Create and execute territory growth plans to achieve sales goals.
• Attend networking events, health fairs, and community outreach activities to increase brand awareness.
• Build and maintain strong relationships with referral partners and community organizations.
• Conduct regular visits to referral sources to educate them on agency services and capabilities.
• Serve as the primary point of contact for referral inquiries and partnership opportunities.
• Ensure exceptional customer service for clients, families, and referral partners.
• Present agency services to healthcare professionals, community groups, and prospective clients.
• Distribute marketing materials and promote agency programs.
• Collaborate with leadership on marketing campaigns and growth initiatives.
• Monitor market trends and competitor activities.

• Maintain accurate records of sales activities, referrals, and client interactions in the CRM system.
• Track and report on key performance indicators (KPIs), including referral volume, conversion rates, and revenue growth.

• Bachelor's degree in Business, Marketing, Healthcare Administration, or related field preferred.
• Minimum of 2 years of sales, business development, healthcare marketing, or home care experience.
• Proven track record of achieving sales targets and growing referral networks.
• Excellent communication, presentation, and relationship-building skills.
• Strong organizational and time-management abilities.
• Valid driver's license and reliable transportation.

• Experience in home care, home health, hospice, senior care, or healthcare services.
• Established relationships within the local healthcare community.
• Knowledge of Medicare, Medicaid, private pay, and long-term care services.