Creative Specialist

Macy’s Studios, a division within Macy’s, is responsible for curating and executing Macy’s renowned annual spectacles, such as the Macy’s Flower Show, Macy’s Fourth of July Fireworks, Macy’s Thanksgiving Day Parade, and Macy’s Holiday Celebrations. This role focuses on infusing the essence of Macy’s into each event, orchestrating memorable experiences through meticulous planning and flawless execution.

The Specialist, Creative combines art direction and design to bring our brand narratives to life across a variety of creative endeavors for each event. From branding and event collateral to marketing materials and broadcast design, the Specialist, Creative aligns design strategies with deep customer insights, shopper behaviors, and brand ethos.

• Design and lead an array of event collateral across multiple mediums.
• Art‑direct and lead campaign direction.
• Interact thoughtfully with a range of partners both inside and outside of Macy’s.
• Create and edit presentation decks.
• Evaluate creative briefs to ensure clarity and alignment before commencing work.
• Collaborate with stakeholders to generate campaign and project concepts that fulfill creative brief objectives.
• Conduct research to infuse innovation into solutions, spanning new fashion and promotional ideas to fresh digital content and experiences.
• Utilize an understanding of design systems, grids, color, typography, illustration, and photography to convey clear and powerful messages.
• Create presentations that effectively articulate and inspire support for new ideas.
• Plan, prioritize, and produce a high volume of work, taking ownership from start to finish.
• Ensure the Macy’s Studios brand guidelines are met throughout partner assets, internally and externally.
• Meet deadlines and proactively communicate project status to partners and leaders.
• Inspire others through an innovative approach to design, ideation, and ways of working.
• Bring energy and enthusiasm to the team by participating in celebrations, peer mentoring, volunteering, and fundraising events.
• Foster an environment of acceptance and respect that strengthens relationships, and ensures authentic connections with colleagues, customers, and communities.
• Perform other duties as assigned.

• Design Proficiency: Demonstrated expertise in designing communications that align with brand narratives on diverse topics.
• Customer Insights: Ability to leverage rich customer insights and curiosity about shopper motivations to create compelling design solutions.
• Creative Approach: Passion for research and quick grasp of project requirements, contributing to shaping a creative approach.
• Collaboration: Collaborative work with copywriters to ensure clear and compelling communication of product features and benefits.
• Design Systems Mastery: Mastery of design systems with meticulous attention to detail to fortify the brand across digital, emerging, and traditional media.
• Curiosity and Innovation: Characterized by curiosity, innovation, and a conceptual mindset, thriving in a collaborative and debate‐driven environment.
• Project Management: Planning, prioritizing, and producing a high volume of work, taking ownership from start to finish.
• Graphic Design Proficiency: Demonstrated expertise in utilizing Adobe Creative Suite tools, including XD, InDesign, Photoshop, and Illustrator. Experience with Motion & After Effects is a valuable asset.

• This role involves performing essential job functions such as communication, collaboration, and use of office and computer systems. Responsibilities include the ability to access and review written and electronic information, and to move within the work environment and interact with workplace materials as needed to carry out job responsibilities.

Join a team where work is as rewarding as it is fun! We offer a dynamic, inclusive environment with competitive pay and benefits. Enjoy comprehensive health and wellness coverage and a 401(k) match to invest in your future. Prioritize your well‑being with paid time off and eight paid holidays. Grow your career with continuous learning and leadership development. Build community by joining one of our Colleague Resource Groups and make a difference through our volunteer opportunities.

• Merchandise discounts
• Performance‑based incentives
• Annual merit review
• Employee Assistance Program with mental health counseling and legal/financial advice
• Tuition reimbursement

This is a great time to join Macy’s! Whether you’re helping a customer find the perfect gift, streamlining operations, enhancing our online shopping experience, buying in‑style and on‑trend merchandise, or designing a balloon for the Thanksgiving Day Parade, we offer unique opportunities to be part of some of the most memorable moments in people’s lives.

Macy’s, Inc. is an Equal Opportunity Employer, committed to a diverse and inclusive work environment.