Senior Director, Carrier Marketing - Verizon

Position Summary

Samsung Electronics America (SEA) is a subsidiary of Samsung Electronics Co., Ltd., headquartered in Englewood Cliffs, N.J. SEA is a leader in mobile technologies, consumer electronics, home appliances, enterprise solutions and network systems.

The Senior Director of Marketing reports to the Verizon Account VP/GM. This role develops, coordinates, and implements marketing strategies for the Verizon account team, one of the largest revenue‑driving accounts in the world.

• Lead and grow a high‑performance account marketing team.
• Collaborate with cross‑functional colleagues at the account team in NJ and mobile headquarters in Plano, TX.
• Champion Samsung mobile products, design and execute programmatic activities that support product launches and ongoing product lifecycle sell‑out at Verizon.
• Improve go‑to‑market processes to ensure marketing programs are efficient and effective.
• Coordinate national and regional marketing plans balancing Samsung and Verizon objectives.
• Negotiate media funding based on sell‑out metrics while maintaining strong relationships with Verizon’s marketing team.
• Act as the primary SEA marketing interface with Verizon’s product marketing, marketing communications, and public relations teams.
• Monitor and evaluate the competitive environment; formulate tactics to anticipate and respond to competitors.
• Identify growth opportunities within Verizon’s specific channels and develop initiatives to grow Samsung share.
• Work closely with Category and Channel Sales to achieve revenue and share goals.
• Secure funding for marketing programs through business case development and internal sell‑in.
• Contribute to PowerPoint slide preparation for marketing and product launch storytelling.

• Analytical/Systematic thinker
• Conceptual/Strategic thinker
• Proactive/Forward thinker
• Team Builder
• Consensus Builder
• Relationship Builder
• Political & Sales Acumen

• 12–14 years of experience in product, customer, and acquisition marketing within consumer electronics, CPG, manufacturer, or retail; mobile telecom industry a plus.
• 5–7 years building and leading high‑performance marketing teams.
• Expert in customer and channel marketing strategy, leveraging consumer and shopper marketing insights, retention and loyalty strategy.
• Proven performance in developing and executing strategies that deliver wins for the consumer, customer and company. Sales acumen a must.
• Highly organized and detail oriented.
• Polished verbal and written communication skills.
• Strong relationship management with key customer contacts.
• Experience building and managing marketing programs that drive sales growth.
• Experience leading meetings, organizing people and processes.
• Ability to ideate new concepts and creatively solve problems.
• Advanced Microsoft Office skills focusing on PowerPoint slide building.
• Experience with Adobe Acrobat preferred.
• Budget management and Excel proficiency.
• Ability to write, read, analyze, interpret and present mobile device technical product specifications.

• Develop and maintain excellent working relationships within and outside the company.
• Plan, organize, and prioritize multiple assignments and projects.
• Read and interpret marketing documents, media materials, and contracts based on corporate legal and marketing standards.
• Demonstrated competency in both oral and written communication modes for internal and external personnel at all levels, especially in sales, logistics, or finance.

New Jersey (New Jersey State only)

$245,000 – $275,000 annual base salary, with additional MBO bonus compensation based on individual performance.

Medical, dental, vision, life insurance, 401(k), employee purchase program, tuition assistance (after 6 months), paid time off, student loan program (after 6 months), wellness incentives, and other benefits for eligible full‑time employees.

Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, providing Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, veteran status, genetic information, disability, or any other characteristic protected by law.

Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you have a disability and require a reasonable accommodation, please contact our Reasonable Accommodation Team (855‑557‑3247) or  for assistance.