Creative Director CPG

Position: Creative Director, Copy (CPG)
Who We Are

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization.

In addition, VML's specialist health network, VML Health, is one of the world's largest and most awarded health agencies. VML's global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

About WPP

WPP is the trusted growth partner for the world's leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company - powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit

Who we are looking for:

VML is seeking the next brilliant Creative Director, Copywriter to join our world class creative team. A conceptual thinker who can write short form, long-form, brand acts and stunts. You should be able to work independently as well as collaboratively; and you must bring excellent skills in client relationship building. You should be able to work and lead, owning an array of client projects - and demonstrating presentation skills like a natural!

We're looking for someone who can do the job and then surprise us with something we've never thought of. A one-two punch of confidence and inspiration. Someone who possesses a talent for transforming great ideas into award-winning creative and has a passion for visual storytelling. We are looking for a Creative leader who has humor and enjoys selling their ideas as much as they love crafting them.

What you'll do:

* Concept and collaborate on campaign ideas with a creative team while working on multiple projects.

* Oversee the translation of the client's vision into a roadmap that guides our agency, not only to achieve client goals, but also to generate work that is creatively brilliant, measurable and impactful.

* Craft original concepts, execute copy based on established voice/tone and collaborate with writers on copy execution.

* Partner with the Creative Director (Art) to concept, write, present and defend work while addressing client needs.

* Collaborate with multidisciplinary teams across the agency to ensure timely deliverables.

* Anticipate team and client needs, project risks and participate in driving resolution.

* Inspire clients and co-workers through good work, good spirit and excellent communication.

Who you are:

* A Builder Process-oriented innovator with an ability and appetite to create bring people together. Innate ability to marshal people (team and client) and create gravity around ideas.

* Open and collaborative Our team is close-knit and supportive and we're working with a lot of unknowns - you must be a champion of team environments that are comfortable and encouraging, especially working cross-discipline.

* Optimistic and resilient Dig in and figure out how to work around problems. Provide a balance needed to maintain stamina and positivity.

* Ego-less We all wear the hats that need wearing, it's a mentality that makes the team successful.

What you'll need:

* A minimum of 10 years of experience in creative direction, preferably in advertising or a related industry.

* A portfolio that demonstrates strong conceptual thinking, a sharp voice and successfully launched client projects on broadcast work, social and everything in between.

* Strong editorial instincts, attention to detail and appreciation for the craft of writing

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