Manager, Digital Creative, PDP Art Direction

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POSITION SUMMARY:

The Manager of PDP Art Direction is responsible for the on-set capture and execution of the final image and file preparation for Calvin Klein e-commerce product photography according to our creative standards. You are the point person for creating and communicating product photography image standards and guidelines related to lighting, posing, processing, cropping, editing and set design. Evolving these guidelines as needed and ensuring an elevated and desirable image output.

A key responsibility includes proper image preparation, markups and the passing of final approved image edits to the post-production team for retouching and adhering to schedules accordingly. Responsible for the ongoing direction for e-commerce product imagery and studio marketing assets under the guidance of the global Creative team. Ability to work independently at times as well as cross functionally with the styling team to maintain consistency in web imagery through to the final customer-facing image.

PRIMARY RESPONSIBILITIES/ACCOUNTABILITIES OF THE JOB:

- Be the lead creative on-set working closely with photographers and stylists to ensure image selects follow the standards of model posing, modal attitude, crops, image sequence, and photo set environment.

- Provide editing feedback for each session, choosing hero and alternate images, conveying postproduction markups, lighting, and processing adjustments, and reshoots to applicable team members via the feedback process and post production platforms.

- Communicate final edit handover to retouching team and maintain a strong working relationship with post-production to resolve any issues.

- Work with producers, stylists, photographers and digital techs on daily workflow challenges and priorities to ensure the images are delivered by deadlines and met daily shot counts.

- Review contact sheets of each shoot for styling feedback and edits, and provide new image options or solutions if needed.

- Create and contribute to in-depth guidelines for E-commerce standards as applied to lighting, set design, color processing, image sizing, and cropping.

- Work collaboratively with SVP of Global Creative, Art Director and Photographers to develop new concepts and ideas related to lighting, background choices, color processing, cropping and equipment needs for both flat and on-figure imagery on a seasonal or as-needed basis.

- Continuously develop knowledge regarding new design trends, innovation in the creative field, customer experiences and technology.

- Participate in the direction and execution of studio-based editorial marketing image creation as needed.

- Identify talent and develop leadership amongst digital techs and freelance teams.

- Maintain workflow to adhere to weekly/seasonal deadlines.

CONTACTS:
Internal:
Global Creative Teams, Digital Marketing, Project Management, Production, Channel Management, Fashion Office, Design, Internal divisions External:
Agency Partners and Creative Partners

BUDGETARY RESPONSIBIILITIES: N/A DECISION MAKING:
Makes decisions re: day-to-day management of projects; creative selects; driving continual efforts to maintain elevated creative standards.

RESOURCEFULNESS/CREATIVITY:
Must be able to make decisions quickly; create new and innovative solutions when needed. Keen eye for product details, fit and a consumer-first mindset. ENVIRONMENT:
The environment is fast-paced and deadline driven. You will be primarily working on-set at our studio in Brooklyn, NY.

QUALIFICATIONS &

EXPERIENCE:

EXPERIENCE:

- 3-5 years professional experience with creative design

- Leading an on-set team a must

- Proven experience in a high volume, demanding e-commerce environment - Expert knowledge of Capture One, Adobe Creative Suite (Photoshop, InDesign,…