Audience Analyst

Position: Audience Advancement Analyst
We are looking for a Audience Advancement Analyst for a top media & entertainment company in NYC! The Analyst, Audience Advancement will use your knowledge of media math and analytical skills to tell success stories of brand's performance through the use of its cross-platform properties, advanced ad solutions, targeting and more. Looking for a curious thinker who strives to identify opportunities for Sales-wide use of campaign measurement learnings or findings.

Working collaboratively across functions, you will produce planning optimization analyses and consult clients on how to enhance their media strategies.

• Pay rate: $40-45hr based on experience
• Contract role:
  February-August (opportunity to extend)

Responsibilities:

• Develop a comprehensive understanding of a current or potential client's media strategy/campaign goals, drive the process from consultation to presentation of a media plan optimization analysis.
• Work collaboratively with internal stakeholders to create marketing collateral, providing the necessary research to support and sell through cross-platform advertising opportunities.
• Help to package media optimization case studies and measurement benchmarks for prospecting efforts.
• Ideate and iterate on the workflow, process and go-to-market materials showcasing the power of Disney's measurement capabilities.

Required Qualifications:

• 2+ years of media experience
• Experience at a fast-paced web publisher, media agency or TV Network preferred
• Familiar with media measurement tools with a specific focus on reach & frequency and planning optimization:
  Nielsen Media Impact Planning, Nielsen ONE, Video Amp, EDO, Samba TRF. Knowledge of iSpot, TVision, and Comscore CCR offerings is a plus.
• Highly Proficient in Microsoft Excel and Power Point
• Understanding of media planning and media math (reach, frequency, audience composition, coverage, etc.)
• Knowledge of the media landscape and preferably the digital media landscape
• Experience successfully communicating at all levels both verbally and in writing
• Demonstrated ability to establish and maintain relationships with internal stakeholders
• Proven team player with the ability to take on different assignments/projects in a timely manner
• Strong mathematical skills and an interest in finding stories in the data through in-depth analyses
• Excellent communication and writing skills, and attention to detail
• Ability to work independently and problem solve as well as effectively collaborate with various teams
• Experience working in ad sales, media research (supply-side vendor)
• Bachelor's Degree required

If you meet the required qualifications and are interested in this role, please apply today.

The Solomon Page Distinction

Solomon Page offers a comprehensive benefit program for hourly employees. We pride ourselves on offering medical, dental, 401(k), direct deposit and commuter benefits to our employees, including freelancers - which sets us apart in the industries we serve.

About Solomon Page

Founded in 1990, Solomon Page is a specialty niche provider of staffing and executive search solutions across a wide array of functions and industries. The success of Solomon Page reflects an organic growth strategy supported by a highly entrepreneurial culture. Acting as a strategic partner to our clients and candidates, we focus on providing customized solutions and building long-term relationships based on trust, respect, and the consistent delivery of excellent results.

For more information and additional opportunities, visit:  and connect with us on Facebook , and Linked In .

Opportunity Awaits.
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