Senior Account Executive; Mass Market

Overview

Naadam is redefining luxury by delivering the world’s finest cashmere at an accessible price. Founded in 2013 with a vision to bring premium, sustainably made cashmere to the everyday wardrobe, we’ve built a brand rooted in innovation, transparency, and connection with our customers.

At Naadam, we push limits, nail the details, and create products built to last—combining quality craftsmanship with modern design to make timeless, versatile pieces that are soft AF.

Naadam is seeking a high-impact, growth-driven, Senior Account Executive, Mass Market to expand and scale our wholesale business across key national retailers, including Kohl’s, Costco, Macy’s, QVC, Target, Walmart, and other value-driven channels.

Reporting to the VP of Sales, this role owns account strategy, new business development, and execution across mass-market accounts. This is a senior individual contributor role for someone who can hit the ground running, confidently own a book of business, and drive results in a high-volume, low-margin environment. The ideal candidate brings a strong point of view, operates autonomously, and helps shape the future of Naadam’s mass channel.

• Sales Strategy, Pitching & Growth
• Develop and execute account-level growth strategies aligned with broader wholesale and brand objectives.
• Lead buyer-facing presentations including line reviews, pricing architecture, and go-to-market strategies.
• Translate wholesale strategy, financial targets, and product storytelling into clear, persuasive, and visually polished decks that drive close rates and long-term partnerships.
• Partner with the VP of Sales to help shape mass-channel strategy and present data-backed recommendations and opportunities specific to the client.

• New Account Development
• Identify, prospect, and pursue new mass-market retail partnerships
• Lead new account presentations and early-stage negotiations in partnership with leadership.
• Tailor pitch strategies and materials by retailer business model capitalizing on the identified white space.
• Support onboarding of new accounts, ensuring operational requirements and vendor standards are met.
• Monitor market trends, competitive landscapes, and retailer needs to inform pipeline development.

• Account Management & Execution
• Own day-to-day management of assigned accounts, including seasonal line presentations, order negotiation, and replenishment programs.
• Build and maintain strong relationships with buyers, planners, and merchant teams.
• Track performance and sell-through, proactively recommending actions to drive volume and profitability.
• Partner with Sales Operations to ensure accurate order flow, invoicing, AR follow-up, and chargeback resolution.

• Financial & Business Ownership
• Support negotiation of pricing, fees, and programs in line with margin targets.
• Maintain a strong understanding of account-level P&Ls and low-margin business structures.
• Drive sustainable, volume-led growth through analytical and solutions-oriented decision-making.

• Product Strategy & Cross-Functional Leadership
• Partner with Design, Merchandising, and Production to shape assortments that meet customer needs, price points, and margin goals.
• Bring a clear point of view on knitwear – construction, yarns, gauge, hand feel, and cost drivers – translate customer insights into commercially viable assortments.
• Align product development with account strategies and retailer-specific requirements.
• Provide actionable buyer and market feedback to inform future line architecture and category growth.
• Support line editing and assortment optimization while protecting Naadam’s brand DNA.

• Strategic, self-directed seller with strong executional discipline.
• Proven new-business development and prospecting capabilities.
• Confident, polished presenter with the ability to lead buyer meetings independently.
• Expert in building high-impact wholesale decks that balance storytelling, strategy, and financial rigor.
• Strong commercial acumen with deep understanding of pricing, margin, and volume dynamics.
• Solid knitwear and category knowledge within high-volume retail environments.
• Ability to influence cross-functional partners…