Business Development Coordinator

Business Development Coordinator - Beauty, Health & Wellness

Location: New York City (Hybrid: Tuesday, Wednesday, Thursday)

Are you a highly organized, driven self-starter with a passion for beauty, health, and wellness
? Join our dynamic, award-winning public relations firm as a Business Development Coordinator (BDC). This is a critical, new role acting as a strategic partner to our CEO, driving new business growth, and streamlining market-facing operations.

We are an Award-Winning Integrated Agency known for building and delivering integrated marketing campaigns that transcend traditional PR. Our diverse team comprises Public Relations & Communications Experts, Digital Mavens, and Research and Analytics Gurus.

• Culture: We breed a collaborative, no-ego culture. Everyone jumps in, and we thrive on a "restless discontent" to constantly elevate our work.
• Recognition: We are proud to be certified as a Great Place to Work for the eighth consecutive year! We have also been recognized with multiple industry honors, including Best Midsize Agency and Employer of the Year awards.

The BDC will be the engine of our new business pipeline and provide essential executive support to the CEO.

1. Pipeline Generation & Client Outreach (Core BD)

• Conduct in-depth research to identify and qualify high-potential prospective clients (ICP) within the beauty, health, wellness, and luxury categories.
• Initiate strategic, personalized outbound communications (email, Linked In) to secure introductory meetings for the Executive Team.
• Develop compelling outreach messages that articulate the agency’s unique value proposition.

2. Marketing & Systems Management

• Own and manage the agency's Hub Spot CRM platform
  , ensuring data integrity, tracking, and process optimization.
• Manage email marketing initiatives, including drafting first-pass content, segmenting lists, and reporting on performance metrics.

3. CEO Support & Event Coordination

• Pitch & Presentation Management: Proactively manage up and coordinate deadlines for CEO presentations, pitch materials, and speaking engagements.
• Networking: Attend industry meetings and conferences with the CEO to assist with on-site relationship building, information gathering, and handling all post-event follow-up and lead qualification.
• Coordinate logistics for agency participation in industry events and conferences.
• Must be based in the NYC Metro Area and comfortable with a hybrid schedule (3 days in-office: Tuesday, Wednesday, Thursday).
• 1-2 years of experience in a fast‑paced environment, preferably in business development, sales, marketing, or PR/Agency coordination.
• Proven proficiency with Hub Spot CRM or a similar marketing/CRM platform is highly desired.
• Exceptional organizational skills and a demonstrated ability to "
  manage up
  " and coordinate complex projects/deadlines.
• Superior written and verbal communication skills with a polished ability to engage senior-level executives.
• Intellectual curiosity and familiarity with the PR, beauty, health, or luxury markets.
• Performance-based bonus opportunities.
• Generous contribution to healthcare, dental, and vision plans.
• 401K with company match and profit-sharing.
• Flexible PTO,
  Summer Fridays
  , and generous company holiday schedule.
• Cell phone reimbursement.
• Annual wellness and family planning/life event reimbursement.