Manager, Proposition Strategy

Develop new proposition opportunities and evolve existing subscription tiers based on commercial thinking and local market realities
Own the journey from initial hypothesis to executive recommendation, including opportunity sizing, unit economics, margin and licensing analysis, cannibalization modeling, and the final narrative
Build and stress-test business cases accounting for Spotify’s licensing structure, local market dynamics, currency considerations, and subscriber economics
Identify and quantify cannibalization across existing tiers and revenue streams, including free, lower-cost, and standard offerings
Partner with Finance, Product, Legal, Strategy, and Market teams to challenge assumptions, build alignment, and shape recommendations
Monitor competitive, consumer, and macroeconomic developments to identify opportunities and risks for the proposition roadmap
Turn complex analysis into clear choices and recommendations for senior leaders

• Experience in product strategy, management consulting, corporate strategy, business development, or a related area
• Track record of turning ambiguous questions into structured recommendations
• Experience building and owning complex financial models, including unit economics, margin analysis, scenario modeling, and cannibalization frameworks
• Understanding of high-growth consumer markets
• Experience working across different markets or geographies
• Ability to translate complex commercial trade-offs into clear, compelling narratives for senior audiences
• Ability to work effectively across functions and levels, building alignment while constructively challenging assumptions
• Analytical rigor and sound judgment
• Comfort moving between detailed analysis and broader strategic thinking
• Curiosity about markets where established playbooks may not apply
• Ability to find practical paths through uncertainty

Demonstrates expertise in product strategy and financial modeling, with a strong ability to translate complex analyses into actionable recommendations for senior leadership. Proven track record in navigating high-growth consumer markets and building alignment across diverse teams.

• Product Strategy
• Financial Modeling
• Cannibalization Analysis
• Market Dynamics Understanding
• Cross-Functional Collaboration

• Unit Economics
• Margin Analysis
• Scenario Modeling
• Cannibalization Frameworks
• Business Case Development

• Analytical Rigor
• Sound Judgment
• Curiosity
• Effective Communication

• High-Growth Consumer Markets
• Commercial Strategy
• Market Analysis
• Competitive Analysis