Senior Director of Product, Creative
Listed on 2026-09-20
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Business
AI Business & Operations
Innovid is the leading independent omnichannel ad tech platform, empowering marketers to create, deliver, measure, and optimize ad-supported experiences that people love. In 2025, Innovid and Flash talking merged to create a transparent, scalable alternative to big-tech, walled-gardens, and point solutions across CTV, digital, linear, and social channels. As part of Mediaocean, Innovid is tied into the industry’s core ad infrastructure for omnichannel planning, buying, and billing.
We are proud to lead the industry with our innovation, intelligence, and independence as the company best-suited to power the future of advertising.
We are looking for a Senior Director of Product, Creative to serve as a principal strategic architect and individual contributor driving the next evolution of Innovid’s unified CTV, creative, and ad serving ecosystem. In this high-impact role, you will hold end-to-end strategy, roadmap, and execution accountability for our enterprise platform portfolio. You will leverage your deep technical expertise and industry authority to drive cross-functional alignment across engineering, design, commercial leaders, and C-suite executives, while serving as a trusted partner to top-tier brands, agencies, and streaming platforms.
What You Will Own:
- Agentic AI & Workflow Automation: Strategy for embedded AI agents and intelligent automation that turn real-time platform signals into automated actions—streamlining campaign setups, dynamic ad decisioning, and real-time creative optimizations across the advertising lifecycle.
- Creative Authoring & Personalization Tools: Strategic vision and product execution for automated creative assembly and dynamic, personalized ad experiences at scale across CTV and digital channels.
- Data Ingestion & Signal Decisioning: High-throughput API frameworks and signal engines that ingest 3rd-party data to power real-time decisioning models (geo, weather, audience, contextual).
- Algorithmic Optimization & Simulation: Intelligent optimization engines (ML/AI) designed to maximize performance against campaign outcomes, alongside simulation models for real-world ad-serving conditions.
- Ecosystem & Partner SDKs: Strategic distribution technologies, publisher-side SDKs, and platform integrations with major OTT and CTV providers.
What You Will Do:
- Strategic Leadership: Define, operationalize, and drive the multi-year platform vision and product roadmap in line with the "new Innovid"—unifying creative, ad serving, and measurement.
- Hands-On Execution: Lead products through the full lifecycle—from initial market sizing and discovery to continuous iteration—acting as the primary product authority for your domain.
- Cross-Functional Influence: Drive organizational alignment by partnering closely with engineering, design, product marketing, and revenue teams to execute complex platform initiatives.
- Executive & Market Engagement: Translate complex technology capabilities into strategic narratives for executive leadership, enterprise clients, and ecosystem partners (CTV OEMs, DSPs, SSPs).
- Commercial & GTM Enablement: Partner with Product Marketing and Sales to launch scalable products, foster strategic integrations, and drive platform adoption across key markets.
- Data-Driven Innovation: Establish rigorous KPI frameworks, usage analytics, and ROI models to evaluate platform health and prioritize product investments.
What You Will Need:
- Experience: 7+ years in Product Management within AdTech, enterprise SaaS, or digital media, with a track record of driving large-scale platform products as a principal individual contributor.
- Domain Expertise: Deep mastery of the CTV/OTT ecosystem, dynamic creative optimization (DCO), programmatic ad serving, data-driven decisioning, and ad tech…
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