Strategy & Operations Manager - Brand
Listed on 2026-09-20
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Business
Business Development, Corporate Strategy, Marketing Strategy
About the Team
Each year, Dow Jones produces 200+ events globally across all of its brands. This multi-million dollar business connects our audiences with the news makers, ideas, industries, and communities they read about across our publications and products.
Dow Jones has ambitious growth plans for the Events business, with a focus on scaling existing franchises, developing new products, attracting new and diverse audiences, strengthening communities, and building new revenue streams across WSJ, Consumer, B2B, Risk, Energy, Journal House, Custom, and premium brand experiences.
Dow Jones Events is dedicated to creating trusted, high-quality experiences that inform, connect, and engage our audiences in person and virtually. The team leads the event space through editorial authority, commercial innovation, immersive experiences, and globally relevant programming. We are regularly expanding existing franchises, developing new event products across Dow Jones brands, identifying new partnership opportunities, and building stronger event concepts that drive sponsorship revenue, audience growth, and long‑term business value.
Aboutthe Role
Working in our Midtown Manhattan office three days a week and reporting to the Associate Director, Strategy & Operations, the Manager, Strategy & Operations – Brand & Experiences will drive key strategic and operational initiatives across the Dow Jones Events business. The role will contribute to the growth and evolution of the Events portfolio through portfolio planning, product and franchise development, business case and proposal creation, competitive research, business reporting, calendar management, and cross‑functional initiatives.
Working closely with the Strategy & Operations team and Events leadership, the Manager will translate business priorities into actionable plans, recommendations, timelines, and work streams. This person will evaluate new opportunities, bring structure and analytical rigor to strategic initiatives, and coordinate across teams to advance growth and improve operational efficiency. The ideal candidate will be highly organized, analytical, collaborative, and comfortable managing multiple priorities across a matrixed organization.
YouWill
Manage strategic projects that help grow and evolve the Dow Jones Events portfolio.
Support product strategy development across new and existing event franchises, including WSJ flagships, WSJLI, Journal House, Custom, B2B, Risk, Energy / OPIS / CMA, Wealth & Investing, and premium brand experiences.
Develop proposals, briefs, and business cases for new events, franchise extensions, investment opportunities, and commercial partnerships.
Assist in reviewing and researching competitor events in the market to identify emerging trends, competitive challenges, whitespace opportunities, and potential areas of innovation across Dow Jones’ events.
Partner with Sales, Strategy, Production, Finance, Audience, Comms, Content Operations, and portfolio leads to gather inputs and support the development of actionable event concepts and proposals.
Pressure‑test new ideas against strategic priorities, audience opportunity, commercial potential, operational requirements, and portfolio fit.
Support the development of executive‑level presentations and compile background materials on strategy development for internal and external stakeholders.
Complete regular updates, progress reports, and leadership materials related to strategic initiatives, portfolio performance, ROI, risks, recommendations, and decisions needed.
Build executive‑level presentations and compile background materials on strategy development for internal and external stakeholders.
Identify opportunities to streamline processes, improve cross‑functional…
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