Head of Product Strategy, Research & Partner Engagement | U.S. Consumer Cards

Citi's U.S. Consumer Cards (USCC) business is one of the largest card issuers in the United States, serving millions of customers across a broad portfolio of branded, cobrand, and retail services card products. The Digital & Client Experience (DCX) team sits at the heart of USCC's strategy. DCX has two mandates. Firstly, we are committed to creating exceptional digital experiences that drive customers to choose digital-first engagement, deepen satisfaction, and fuel commercial growth.

With over 2 billion annual mobile sessions and an ambitious roadmap spanning AI-powered servicing, digital acquisition, and channel excellence, DCX is transforming how customers discover, apply for, and engage with Citi's products across the full consumer franchise. Secondly, the CX team within DCX has horizontal accountability for the overall client experience of USCC customers—driving meaningful change cross-functionally.

The Head of Product Strategy, Research & Partner Engagement is a senior leadership role responsible for defining the strategic direction of DCX. This leader serves as a key strategic advisor to DCX leadership, translating consumer needs, competitive trends, emerging technologies, and product performance data into actionable priorities that drive product innovation, investment decisions, and business growth. This role shapes Citi’s digital and CX roadmaps.

Additionally, this leader serves as the senior relationship owner for DCX's key stakeholders. They and their Partner Engagement team act as the connective tissue between DCX and Citi's Card portfolios, Wealth and Retail businesses, as well as functional partners across Marketing, Risk and Operations. This team is responsible for aligning priorities, investment decisions, roadmaps, performance metrics, and business outcomes across a highly matrixed organization.

• Lead the Product Strategy, Research & Partner Engagement function (approximate team size of 15-20), integrating customer research, market intelligence, competitive analysis, business performance metrics, and digital product insights into a cohesive strategic narrative that informs roadmaps, investment decisions, and executive priorities.
• Develop and maintain a forward-looking product strategy framework that identifies emerging customer needs, market opportunities, technology trends, competitive threats, and innovation opportunities.
• Evaluate emerging technologies, including AI-enabled capabilities, and assess their potential impact on customer experience, product innovation, operational effectiveness, and business performance.
• Serve as the primary strategic interface between DCX and key business partners, including Branded Cards, Co-Brand teams, Marketing, Risk, Operations, Wealth, and Retail Bank fostering alignment around priorities, investments, roadmap decisions, and business outcomes.
• Lead executive engagement routines and governance forums that facilitate transparent decision-making, strategic alignment, and resolution of competing priorities across the organization.
• Lead customer research and insight programs, leveraging quantitative and qualitative methodologies to identify unmet customer needs, emerging behaviors, friction points, and opportunities for innovation.
• Oversee competitive intelligence and market monitoring capabilities, ensuring leadership maintains a clear understanding of industry trends, digital innovations, fintech disruption, customer expectations, and best practices across the market.
• Support executive communications, business reviews, board-level materials, and strategic presentations by synthesizing complex information into clear recommendations and compelling narratives.

• 15+ years of experience in product strategy,…