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Designer​/Senior Designer – Mens Casual​/Lifestyle

Job in New York, New York County, New York, 10261, USA
Listing for: SBH Fashion
Per diem position
Listed on 2026-01-26
Job specializations:
  • Creative Arts/Media
    Fashion Design/ Tailoring, Creative Design / Digital Art, Graphic Designer, Digital Media / Production
Job Description & How to Apply Below
Position: Designer / Senior Designer Role – Mens Casual / Lifestyle
Location: New York

Overview

Job Title:
Designer / Senior Designer Role – Mens Casual/Lifestyle

We are seeking a Men’s Apparel Designer with strong experience designing for mass-market retailers, specifically Walmart and Sam’s Club. This role is responsible for creating trend-right, commercially viable men’s apparel (casual / lifestyle / athleisure) that meets price, margin, and quality expectations while aligning with Walmart and Sam’s Club customer demographics and merchandising strategies. The ideal candidate understands value engineering, high-volume programs, and retailer-specific design requirements while delivering modern, competitive product.

Responsibilities

Design & PD

  • Design men’s apparel collections across ALL categories such as knits/wovens, tops/bottoms, sport/active, sleep, lounge, basics, and outerwear
  • Create detailed tech packs, including construction, measurements, trims, graphics, and colorways
  • Execute seasonal line plans that balance core programs and fashion updates

Retailer-Specific Execution

  • Partner with customer PD/Design teams to align designs with retailer line reviews, floor sets, and seasonal strategies
  • Support buyer presentations with clear design rationale and competitive analysis

Cost & Sourcing Awareness

  • Collaborate with sourcing, development, and overseas vendors to maintain design intent while meeting cost requirements
  • Participate in fabric selection, trim optimization, and value engineering initiatives

Collaboration & Communication

  • Work cross-functionally with PD, sourcing, and production teams and most importantly, internal design teams to create synergies across genders and categories
  • Communicate clearly with overseas partners regarding design intent and revisions
  • Review samples, provide comments, and approve designs through production milestones

Trend & Market Research

  • Conduct ongoing trend, market, and competitive research specific to mass-market men’s apparel
  • Monitor Walmart and Sam’s Club assortments, competitors, and consumer shifts
  • Translate macro trends into commercially successful, scalable designs

Travel

  • Must be willing to travel domestically and internationally up to 25% of your time
  • Locations and cadence:
    Bentonville, AR USA - 4/6 times annually for customer appointments
  • Wuxi, China - 2 times annually for PD
  • Egypt/Jordan - ad hoc as needed
  • India/Bangladesh/Vietnam - ad hoc as needed
Qualifications
  • 3–7 years of men’s apparel design experience, preferably in mass or value retail
  • Direct experience designing for Walmart and/or Sam’s Club (strongly preferred)
  • Strong understanding of men’s fits, fabrics, and construction (women’s/kid's experience a plus)
  • Proficiency in Adobe Creative Suite, MIRO, Style Zone and PLM systems
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Position Requirements
10+ Years work experience
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