Public Relations Senior Account Executive
Listed on 2026-01-31
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Creative Arts/Media
PR / Communications, Creative Advertising / Marketing -
Marketing / Advertising / PR
PR / Communications, Creative Advertising / Marketing
Overview
YAPGlobalisaninternationalpublicrelationsandcommunicationsconsultancythatworkswithorganisationsinthecryptocurrency,decentralisedfinance(DeFi) andweb3sector,tobuildtheirbrandthroughimpactfulstorytelling.
Builtbyaglobalteamofcreativestorytellersscatteredacrosstheglobe,whomeetuponoccasionat
Safari Parksor Roman Villas ,YAPGlobal’smissionistotellstoriesthatbuildtrust.
Ourdiverseportfolioofclientsrangefromdecentralisedfinancialorganisations,decentralisedclimatechangeinnovators,digitalassetmanagementfirms,NFTmarketplacestodevelopertoolingplatformsthatwillunderpinthefutureofweb
3.We’vealsobeenmediapartnersforsomeofthebiggestblockchainconferencesintheworld,including
CoinDesk’sConsensus,EthCCinFrance,ETHDenverandmore.
Our collaborative and global team is expanding, and we are looking for an ambitious Senior Account Executive to join us.
Wetellstoriesthatbuildtrust.
Key responsibilities- Serve as day-to-day support for 5-6 clients, managing both strategy and execution
- Supporting the Account Lead to ensure KPIs are met across all clients
- Research and write press releases, op eds, case studies and blog posts
- Coming up with story angles to help meet the client KPIs
- Pitching clients’ stories to strategic media outlets and key journalists
- Ensure that the quality of deliverables are of the highest standards while meeting client requirements
- Formulate media strategies and maintain strong relationships with clients
- Be the liaison on behalf of clients and representation of a client with the media as and when required
- Participate in new business process including research, proposal and pitch preparation
- Candidate must have the right to work in the US
- At least 1-2 years experience or educational background in Public Relations, Communications or Journalism
- Knowledge of the fintech, blockchain or cryptocurrency space or have genuine desire to learn about it
- Media relationships with financial, tech and mainstream press
- Have a track record of successfully pitching client stories to tier 1 & 2 media publications
- Outstanding organisational, multi-tasking and time-management skills
- Strong attention to detail: be excellent at spelling, grammar and proof-reading
- High motivation and the ability to work independently under pressure
- Strong news sense and a knack for storytelling
- Flair for creativity, strategic thinking and innovation
- Strong interpersonal skills when dealing with clients and media
- Willing to communicate with memes
- Experience with a range of communication platforms (Telegram, Slack, X (formerly Twitter) and Discord)
- Competitive salary-benchmarkedandreviewedbiannually
- 25dayspaidvacation,ontopofpublicholidaysinNY
- Yourbirthdayoff,totreatyourself!
- Flexible working-WFHdaysandflexiblehours(standardhoursare9am-6pm)
- Co-workingspace-weworkthreedaysaweekintheoffice
- Class Passmembership-useitforgymclassesorgoforamassage,it'suptoyou!
- Socialeventstoconnectwithyourcolleagues
- Annualcompanyoffsite(lastoffsitewewenttoa
Safari
Park!) - Travel Opportunities-potentialtoattendkeyconferencesinmajorglobalcities
- Ongoing training&development
- Global team-theopportunitytobepartofateamofambitious,like minded,drivenpeoplefromdifferentpartsoftheworld
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