Organic Social Specialist

About Today Tix Group

Today Tix Group (TTG) is the global e-commerce leader for cultural experiences, designing frictionless discovery and purchase journeys through innovative product design and industry-leading technology. Our portfolio of brands—including Today Tix, New York Theatre Guide, London Theatre, Show-Score, Arthouse, and Secret Cinema—connects millions of customers with the best in live entertainment.

Powered by vast data and insights, TTG helps theatres, producers, and cultural institutions reach highly engaged audiences and unlock meaningful revenue, transforming how tickets are sold across the world.

In 2025, TTG entered a new chapter as part of MARI, the global events and experiences company powering world-defining live experiences. Together, we’re expanding our reach, deepening our impact, and accelerating a shared vision to redefine the event lifecycle through seamless discovery, purchase, and engagement.

We thrive in a nimble, growth-oriented environment where adaptability, curiosity, and a bias toward action help us stay ahead of the curve. We move quickly, iterate often, and expect everyone to take ownership of their impact - because we're building the future of live events, and there’s no script for what comes next.

New joiners are set up for success with a 90-day onboarding journey, complete with clear goals and measurable milestones. We believe feedback fuels growth, so we hold twice-yearly performance reviews focused on impact and development.

Above all, you’ll be working alongside a team of collaborative, passionate, and kind humans – people who love theatre and live experiences, and who support each other just as much as they challenge each other to do great work.

We are seeking outstanding applicants of all backgrounds to bring new voices, talent, and perspectives to the table. We encourage all to apply.

We’re looking for a creative, organized, and data-curious Organic Social Specialist to join our B2C Travel Network team, supporting  and

This role will play a key part in executing our organic social activity across platforms, including Instagram, Tik Tok, Facebook, Reddit, etc.—helping us connect culturally curious audiences with the right shows, stories, and theatre moments. You’ll work hand-in-hand with our London and New York editorial/social leads to bring social strategies to life through day-to-day content creation, publishing, and optimization.

You’ll help shape how we show up on social by learning what content resonates, which shows to spotlight, and how to test and iterate using performance insights. If you’re excited by creating social-first content, staying close to trends, and using data to improve results, we’d love to hear from you.

Please note:

qualified candidates must be based in the greater NYC area. We encourage collaboration by working a minimum of 2 days per week in the office, while also offering flexibility for employees to choose where they work for the rest of the week.

• High-quality content at scale → Social content is produced, adapted, and published consistently across platforms, maintaining a high creative bar while leveraging tools (including AI and automation where appropriate) to increase speed, volume, and efficiency.
• Engaging, platform-native content → Posts feel native to each channel, reflect current trends where relevant, and drive meaningful engagement with our audiences.
• Strong commercial mindset → Social strategies effectively highlight the right shows, offers, and content to drive engagement and conversion.
• Data-informed decision making → Performance is monitored regularly, with clear insights surfaced around what content, formats, and themes perform best.
• Testing and iteration → New content angles, formats, and posting approaches are tested in a structured way, with learnings fed back into future planning.
• Strong cross-team collaboration → Editorial and social leads in London and New York can rely on you as a consistent, detail-oriented execution partner.

• Support day-to-day management of organic social channels across Instagram, Tik Tok, Facebook, and other social…