Editorial & Audience Growth Lead
Listed on 2026-06-18
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Creative Arts/Media
Digital Marketing, Publishing, Journalism
ABOUT US
International Business Times () is a global digital media company covering business, finance, technology and world affairs. We provide high-impact news coverage through a traditional Western values perspective. We are currently in an active growth phase and seeking a sharp editorial leader to scale our reach and influence.
THE ROLEWe are looking for a strategic and experienced Editorial & Growth Lead to oversee our editorial team and serve as the primary architect of our audience expansion. Beyond maintaining content quality, you will be responsible for developing and executing a consistent audience growth strategy that increases our global footprint. You will work at the intersection of editorial excellence, data analytics and platform distribution to ensure IBT remains a daily destination for business news readers.
KEY RESPONSIBILITIES- Audience Growth & Retention
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Develop and implement a comprehensive strategy to drive consistent month-over-month growth in unique visitors and loyal readers. - Strategic Leadership & Talent Development
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Recruit, coach and manage a team of editors and reporters, aligning their daily output with broader growth KPIs and brand objectives in a fast-paced digital environment. - Data-Driven Editorial
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Utilize analytics and BI (GA4, Chartbeat, Exploding Topics, etc.) to identify high-performing content trends and pivot coverage to maximize reach and engagement. - Standards & Innovation
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Refine and ensure editorial standards are maintained while integrating AI tools to optimize workflows and scale content production, without sacrificing quality. - Multi-Platform Distribution
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Collaborate with other departments to refine SEO, newsletter, and social media strategies to ensure a diversified and resilient traffic mix.
- Growth Track Record
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Proven experience (3+ years preferred) in a digital news environment with a demonstrable history of growing audience. - Editorial Leadership
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At least 1 year of experience directly managing an editorial team and overseeing a high-volume publishing calendar. - Strategic Mindset
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Deep understanding of the modern digital ecosystem, including AI, SEO, algorithmic discovery (Google News/Discover) and social distribution. - Tech Savvy
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Fluency with AI tools in a journalism context to drive efficiency and audience insights. - Strong News Judgment
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Sharp editorial instincts with the ability to spot stories that will resonate globally. - Communication
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Exceptional written and verbal skills and the ability to lead teams across multiple locations/time zones.
- Topical Knowledge
: A strong background in business, finance, technology, or global macro-affairs news coverage. - SEO
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Advanced knowledge of SEO-driven editorial strategy and keyword research. - International Experience
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Familiarity with managing multi-site or global newsrooms.
- Strategic Impact
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The opportunity to collaboratively shape the editorial and growth direction of a global media brand. - Dynamic Culture
: A collaborative, mission-driven environment in an active scaling phase. - Flexibility
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Hybrid work arrangements as an option.
$10,000 USD per month ($120,000 USD per year).
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