Associate Editor, Shop

• Compensation: USD 65,000 - USD 75,000 - yearly

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service.

We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, Dream Works Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood.

NBCUniversal is a subsidiary of Comcast Corporation. Visit  for more information.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

TODAY Digital, the multiplatform arm of America’s favorite morning show, is looking for an Associate Editor to support Shop TODAY’s editorial and commerce initiatives, with a strong focus on our signature awards franchises.

The associate editor will play a key role in planning and producing large-scale, high-impact awards packages (including Beauty Awards, Travel Gear Awards and Gifts We Love) while also contributing to daily editorial coverage and tentpole events like Prime Day and Black Friday / Cyber Monday. This person will be integrated in every aspect of the editorial process, from research and testing support to writing, editing and optimizing content to drive performance metrics.

The ideal candidate is a sharp, detail-oriented editor with a firm grasp of the lifestyle journalism realm. They should have experience working in a fast-paced environment and can seamlessly shift between big-picture franchise planning and hands‑on content creation. They should also have a knack for providing thoughtful insight and new perspectives into commerce content to help readers make informed decisions about their purchases.

Responsibilities:

• Support end‑to‑end execution and logistical planning of Shop TODAY’s awards franchises, including market research, product and testing coordination, ensuring timelines, deliverables and cross-team coordination stay on track
• Partner with editors to develop testing methodologies and ensure editorial consistency and integrity across franchises
• Support breakout awards coverage, including writing, editing and optimizing stories for increased performance
• Write, edit and refresh commerce content across categories including beauty, travel, tech and lifestyle
• Support coverage during tentpole commerce events like Prime Day and Black Friday / Cyber Monday
• Monitor story performance using analytics platforms and use insights to improve content, headlines, product curation and overall strategy
• Collaborate with SEO, social and audience teams to maximize reach and conversions

• At least 2+ years of experience in lifestyle, commerce or service journalism
• Bachelor's degree or equivalent experience
• Strong editorial judgment with the ability to write clean, engaging and conversion‑minded copy
• Experience working efficiently and accurately in a deadline‑driven environment managing multiple projects
• Interest in shopping and lifestyle trends
• Experience writing and editing in a CMS
• Experience utilizing SEO best practices and tools
• Excellent verbal/written communication skills and knowledge of AP style
• Sharp editorial judgement and a clear understanding of the Shop TODAY voice and audience
• Experience…