Visual Merchandising Designer; Freelance
Listed on 2026-07-11
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Creative Arts/Media
Creative Design / Digital Art, Creative Advertising / Marketing, Graphic Designer, Computer Graphics / 3D / Animation
Location: New York
About the Role
The Visual Merchandising Designer (freelance) is responsible for the design, development, and necessary artwork production of in-store activations, visual concepts and seasonal updates across varied retail partners. Reporting to the Manager of Visual Merchandising, this individual must be highly organized and proficient in 2D/3D design, have excellent communication skills and possess a sophisticated aesthetic suited for luxury/prestige audiences. Experience in working with Sephora and Ulta as well as other in-store schematics and guidelines is preferred.
Job Duties and Accountabilities- Translate and adapt brand codes to various fixture formats including but not limited to, pop-ups or promo sites, window displays, fixtures, and event spaces
- Partner with cross functional teams to create, organize and prepare files for artwork release to retailers/vendors
- Participate in the full cycle of product launches, synthesizing marketing strategy with creative solutions and innovation
- Responsible for project tracking and timing. Liaising with Creative, Sales and Marketing to adhere to process and approvals
- Oversee production and installation of select VM projects and fixtures
- Responsible for current knowledge and understanding of emerging trends and best practices
- 5+ years of experience in relevant industry. Some beauty experience required.
- Proficient in Graphic Design, Visual Merchandising or comparable.
- Software Requirements:
Adobe Illustrator, Adobe Photoshop, Sketch Up/Rhino - Ability to be flexible and work in a fast-paced creative environment
- Understanding of branding and graphic storytelling within the retail environment
- Understanding of vendor specifications and technical drawings
- In depth knowledge of print design and print production
- Proficient in planogramming and knowledge of 3D dimensional structures and spaces
- Understanding of typography, color, and composition
- Strong ability to prioritize and manage multiple projects and to meet deadlines using excellent organizational skills, quality execution and attention to detail
$75 - $150 per hour. Pay for this role is project-based and will be agreed upon for each assignment according to project requirements and deliverables.
Location PreferenceNew York City Metropolitan Area
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