Multimedia Storyteller - Design Focus

Citi Wealth is seeking an exceptional Multimedia Storyteller with a Design Focus to join our Content & Communications team — and to help build something genuinely new.

This is not a role for someone looking to maintain the status quo. You will be joining a growing, entrepreneurial content undertaking operating inside one of the most powerful financial institutions in the world. That combination — startup energy, global scale — is rare, and it is deliberate. We are building a content capability that can compete with the best editorial and media brands anywhere, and we need a designer who sees that as an invitation, not a constraint.

You use design to solve communication problems. That is the core of it. Whether you are distilling a 40-page macroeconomic outlook into a one-page At a Glance that a client reads in 90 seconds, building the visual identity of a brand new content franchise, or designing an executive presentation that carries the full weight of the Citi Wealth name — you know that great design is not decoration.

It is the thing that makes a complex idea land.

Your range is broad and your standards are high. You work across whitepapers, brochures, social posts, pitch decks, franchise branding, and high-profile executive slides — and you bring the same rigour and intention to all of them. You understand Citi Wealth's existing brand guidelines intimately, but you are not merely a custodian of what exists. You are an active participant in evolving and extending those guidelines — finding new meaning, new application, and new expressive range within the system, and knowing when the system itself needs to grow.

You are deeply fluent in modern AI design tools and genuinely excited about what they make possible. And if you bring motion graphics experience alongside your design practice, so much the better.

There is a lot of territory still to claim for the Citi Wealth brand. We are genuinely eager to differentiate — visually, editorially, and creatively — and we are looking for a designer who shares that ambition and has the craft to realise it.

This is a C12 AVP-level role with meaningful creative responsibility, reporting directly to the Head of Content & Client Engagement, and with clear room to grow as the team and the function scale.

• Design Across the Full Content Spectrum: Lead design across Citi Wealth's full range of content formats — whitepapers, research brochures, one-page At a Glances, client presentations, executive slide decks, social posts, digital editorial, event materials, and more — bringing consistent craft and intention to every format, regardless of scale.
• Communication Through Design: Approach every brief first as a communication problem. What does the audience need to understand? What is the most elegant, accessible, and visually compelling way to get them there? Use design — layout, hierarchy, typography, colour, imagery — as a tool for clarity and persuasion, not just aesthetics.
• Making the Complex Digestible: Translate dense financial content — market data, investment frameworks, macroeconomic analysis — into visual formats that are attractive, accessible, and genuinely useful to a sophisticated client audience. Reduce without dumbing down. Simplify without losing precision.
• Executive & High-Profile Presentations: Design and art direct senior executive presentations and high-stakes slide decks — understanding that at this level, design carries authority, and every choice reflects the institution.
• Brand Evolution & Guideline Development: Work within Citi Wealth's existing brand guidelines with confidence and fluency — and actively contribute to their evolution. Identify opportunities to extend, customise, and deepen the application of the brand system, and develop documentation that helps the wider team work within those standards.
• Franchise Identity & Visual Language: Contribute to the establishment of visual identities for new content franchises — naming conventions, colour systems, typographic hierarchies, template families, iconography — building identities that are distinctive, scalable, and unmistakably Citi Wealth.
• Differentiation by Design: Actively…