Senior Designer

New World is an award-winning next-generation media company operating at the intersection of culture, storytelling and impact. Our stories, shows and campaigns meet audiences at the speed of culture, shining a light on the world as it is, while inspiring courage and confidence to change it. Our team combines cultural intelligence, creative storytelling and strategic intervention to build trust, shape narratives and move people from outrage to optimism – and from optimism to action.

We are building the media infrastructure of the next decade — developing hit digital shows, scaling fandoms and organising a multiracial working‑class generation around belonging, belief and real‑world participation.

The Senior Designer is a hands‑on, concept‑first creative who can move seamlessly between the biggest ideas and the smallest details.

You will design across New World’s full creative universe — show branding and episodic identity systems, client brand identities, campaign concepts and scalable design systems that work across print, digital, social, video and experiential. You’ll start with insight, develop bold creative territories and execute with precision, building toolkits that make the work consistent, flexible and fast.

This role is ideal for someone who can art direct with taste, design with craft, write with clarity and deliver across formats - from the first concept deck to the final production files.

This role will be hybrid - preferred candidates are based on either NYC, NY or Toronto, ON

• Build iconic visual identities for shows, brands and campaigns
• Design scalable systems that work across channels and teams
• Execute high‑craft creative with speed, rigor and detail obsession

You have taste and range. You can generate concepts quickly, then illustrate craftsmanship for typography, layout and the finishing touches that make the work feel finished to the very last detail. You understand how brands live in the real world - on social, on‑screen, in print, in decks and in motion. You’re energized by building systems and making standout hero assets.

You take feedback well, hit deadlines, stay on top of trends and raise the bar without ego.

• Design and evolve show brands: logos, title treatments, design systems, visual worlds and repeatable episodic systems
• Create identity systems that scale across platforms (You Tube, Tik Tok, IG, podcasts, newsletters etc.)
• Develop show toolkits: thumbnail systems, lower thirds, templates, cover art, social modules and production‑ready assets
• Partner with producers/editors to ensure designs translate cleanly into motion and post‑production workflows

• Lead the design of brand identities and campaign systems for both clients and New World‑owned initiatives - translating audience insight and strategy into bold, campaignable creative territories.
• Develop flexible visual systems (typography, colour, layout frameworks, graphic languages and motion principles) that maintain integrity at scale - enabling high‑volume production without sacrificing quality or clarity.
• Execute high‑craft creative across print, digital, web, social and presentation formats from hero assets (posters, key visuals, launch moments) to scalable production assets (brand guidelines, social series, decks, landing page modules and toolkits).
• Produce platform‑native social content with thoughtful versioning and adaptation across formats, ensuring consistency and perform
• Ensure every deliverable is production‑ready with clean files, organised systems and clear hand‑offs so the work remains usable, extensible and cohesive beyond our direct involvement.

• Art direct in partnership with senior creative leadership and our production partners (video, editors, illustrators etc.) – helping to shape visual approach, references and execution choices
• QA every output for typography, layout, hierarchy, accessibility and brand consistency
• Push the work through iteration - tightening concept, sharpening craft and landing…