Director, Visual Creative - Ready to Wear
Listed on 2026-09-12
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Creative Arts/Media
Creative Advertising / Marketing
Director, Visual Creative - Ready to Wear
New York, NY, United States
- Full time Schedule
- $136,440
- -
- $227,280
- Annually*
- * based on job, location, and schedule
Be part of an amazing story.
Macy’s is more than just a store. We’re a story. One that’s captured the hearts and minds of America for more than 160 years. A story about innovations and traditions…about inspiring stores and irresistible products…about the excitement of the Macy’s 4th of July Fireworks, and the wonder of the Thanksgiving Day Parade. We’ve been part of memorable moments and milestones for countless customers and colleagues.
Those stories are part of what makes this such a special place to work.
Job Overview
The Director, Visual Creative Planning drives sales, profit, and an extraordinary customer experience by shaping and executing innovative visual strategies that bring the Macy’s brand to life. This leader serves as a strategic and creative partner to the General Merchandise Manager (GMM) and Divisional Merchandise Managers (DMMs) of a designated family of business, translating fashion, style, cultural trends, and customer insights into inspiring retail experiences that engage customers and differentiate Macy’s in the marketplace.
Acting as the visionary behind the visual expression of the business, the Director balances creativity with commercial impact, identifying new ways to tell stories, showcase product, and elevate the customer journey. They challenge conventional thinking, introduce fresh ideas and emerging trends, and continuously evolve visual strategies to keep Macy’s relevant, inspiring, and customer-focused.
The Director provides clear direction to store teams on interpreting and implementing visual initiatives while considering business opportunities, architectural constraints, customer traffic patterns, and the intersection of art, science, and retail strategy. This leader champions innovation, fosters creative excellence, and ensures visual presentations not only drive results but create memorable experiences that strengthen customer connection to the brand.
What You Will Do
- Lead the creative development of visual merchandising concepts and presentations for a designated family of business, ensuring every customer touchpoint reflects a compelling and distinctive point of view.
- Identify emerging cultural, design, retail, and consumer trends, translating inspiration into new visual concepts that keep Macy’s relevant, engaging, and ahead of customer expectations.
- Create inspiring seasonal narratives, styling concepts, and presentation strategies that elevate product storytelling and strengthen the emotional connection between customers and the brand.
- Partner with Merchants, Marketing, the Fashion Office, and Vendor Partners to bring key campaigns, fashion moments, trend stories, and special events to life across the customer journey.
- Challenge conventional thinking and continuously explore new approaches, technologies, and creative solutions that enhance the in-store experience and evolve visual standards.
- Provide direction, coaching, and feedback to field teams to ensure visual concepts are executed consistently while allowing for thoughtful interpretation based on store environments and customer needs.
- Oversee the planning and delivery of visual initiatives from concept through installation, ensuring seamless coordination across teams, vendors, and key stakeholders.
- Manage project budgets and resources to deliver high-quality creative work while maintaining financial discipline.
- Develop and inspire a team of visual professionals by fostering creativity, curiosity, collaboration, and continuous growth.
- Guide teams in prioritizing work and allocating resources to support business objectives while…
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