Producer, Creative Arts​/Media, Event Management & Planning

Photo & Video Shoots, Campaign and Social Content | Full-Time

Reports to:

Chief Marketing Officer, VP Marketing & Ecommerce |

Location:

NYC HQ (Hybrid — 3 days in-office / 2 days remote) | Travel: 20–35%

Roller Rabbit is seeking a Content Producer to own the end-to-end production of our photo and video shoots — from eCommerce, to social, and always-on content, to seasonal campaigns. This person will be the connective tissue between our creative and marketing teams and the photographers, stylists, models, locations, and crew who bring each shoot to life, making sure every asset lands on brand, on time, and on budget.

This role suits someone who is equally comfortable building a shoot calendar in a spreadsheet and keeping a set running on the day — tracking samples, handling call sheets, and solving problems.

This role also supports our Events team on production for brand events, activations, and launches as they arise, making it a strong fit for someone who enjoys moving between studio days and live brand moments.

• Own the production calendar across e-commerce, video, and campaign shoots, balancing lead time, budget, and crew capacity against the seasonal marketing and merchandising plan.
• Scout, source, and book locations, studios, and permits; negotiate rates and secure the necessary insurance and releases.
• Cast and book talent, photographers, videographers, stylists, hair and makeup, and production assistants — building and maintaining a deep bench of trusted freelancers.
• Build call sheets, shot lists, and run-of-show schedules; distribute them and make sure everyone shows up knowing exactly what the day requires.

• Partner with creative, marketing, and merchandising teams to translate seasonal concepts and mood boards into a realistic, well-scoped production plan.
• Pressure-test creative ambition against budget and timeline, and bring back options rather than roadblocks.
• Ensure every asset produced reflects Roller Rabbit's brand aesthetic, product story, and visual standards.

• Run the set — manage the schedule, keep the shot list on track, and troubleshoot in real time
• Own sample and product logistics end-to-end: pulling, tracking, steaming, styling support, and returning every piece in sellable condition.
• Coordinate equipment, catering, transportation, and all day‑of logistics for crew and talent.
• Manage the post pipeline — selects, retouching, color, and video edits — through to final delivery against channel deadlines.
• Maintain a clean, well‑tagged digital asset library so teams across the business can find and use what they need without asking.
• Track usage rights, licensing windows, and talent agreements, and flag expirations before they become a problem.
• Build and manage budgets for each shoot, from crew and location through post‑production; track actuals against plan and reconcile invoices.
• Source, negotiate, and manage relationships with studios, production vendors, retouchers, and freelance crew.
• Report on production output and cost‑per‑asset, and translate learnings into sharper planning for the next season.

• Support the Events team on production for brand events, activations, and launches — vendor coordination, run‑of‑show, load‑in and load‑out, and day‑of logistics.
• Capture content on‑site at events so brand moments are documented and usable across marketing and social channels.

This role sits at the intersection of creative, marketing, e‑commerce, merchandising, and events, and will work closely with department leadership across Roller Rabbit and the broader Vivid Group portfolio to keep the content calendar aligned with company priorities and brand standards.

• 4–6 years of production experience in fashion, lifestyle, or consumer brand content — in‑house, at an agency, or as a freelance producer — with a track record of owning shoots end‑to‑end.
• Hands‑on experience building call sheets, shot lists, and production budgets, and running a set day‑of.
• An established network of photographers, videographers, stylists, and crew you can call on.
• Strong eye for photography, styling, and brand…