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Senior Director, Commerce & Retail Media

Job in New York, New York County, New York, 10261, USA
Listing for: Dentsu Aegis Network Ltd.
Full Time position
Listed on 2026-02-23
Job specializations:
  • Education / Teaching
    Digital Marketing
Salary/Wage Range or Industry Benchmark: 114425 - 180000 USD Yearly USD 114425.00 180000.00 YEAR
Job Description & How to Apply Below
Location: New York

Senior Director, Commerce & Retail Media page is loaded## Senior Director, Commerce & Retail Media locations:
New York:
Chicago - N. Statetime type:
Full time posted on:
Posted Todayjob requisition :
R1115114
*
* Job Description:

** The Commerce & Retail Media team leads strategy, activation, and optimization for large buy-side brands (CPG, Consumer Healthcare, etc.) across Amazon, Walmart, Instacart, Criteo, and other retail media networks. As a Senior Director, you will own a portfolio of key accounts, driving growth, retention, and client satisfaction. You will also serve as a subject matter expert across organic and paid Retail Search.

You’ll guide teams to build and execute scaled, data-driven programs and testing roadmaps that deliver measurable business outcomes, and you’ll cultivate senior client relationships as a trusted advisor.

You will report to the VP, Retail Media.
** What You’ll Do
** Strategy & Product
* Set the vision and strategic principles for client commerce programs (organic + paid), aligned to brand and performance objectives.
* Develop action plans, measurement frameworks, and test-&-learn agendas; determine KPIs, pacing, and optimization guardrails.
* Evaluate and recommend the full spectrum of Commerce alliances (retail networks, tech, data, bid/dash/reporting tools) and integrate with broader media/creative/CRM efforts.
* Stay ahead of platform changes and industry trends; continually evolve best practices and codify POVs, playbooks, and case studies.

Client Leadership & Growth
* Serve as senior engagement lead and day-to-day escalation point; build and maintain executive-level relationships.
* Own account health, growth, and renewal; identify and convert organic growth opportunities.
* Translate insights into clear narratives and actions; present strategies, QBRs, and roadmaps that tie activity to commercial impact.
* Monitor competitive dynamics and category trends to inform positioning, investment, and testing recommendations.

People Leadership
* Lead, coach, and develop team; set goals, allocate work, and provide ongoing feedback and formal evaluations.
* Recruit and retain top Commerce talent; foster a culture of curiosity, accountability, and continuous improvement.

Activation, Performance & Operations
* Oversee flawless execution across marketplaces and retail media networks (e.g., Amazon Search and DSP, Walmart Search + DSP, Instacart, Kroger, Criteo), ensuring adherence to best practices and compliance
* Guide teams on campaign builds, budget management, bid strategies, pacing, audience/keyword/targeting, creative/ASIN/PDP optimization, and ongoing performance improvements.
* Leverage automation and campaign management tools (e.g., Pacvue, Skai) for campaign management, reporting, and alerting.
* Partner with analytics/reporting to produce accurate, timely, and actionable performance insights and dashboards.

Partnerships & Thought Leadership
* Maintain strong relationships with retail media partners and platform reps; pilot betas and bring forward innovation.
* Collaborate cross-functionally (strategy, media, creative, data/tech) and across agency partners to ensure cohesion and maximize impact.
* Contribute to agency thought leadership through POVs, education, and internal enablement.
** Qualifications
* ** 8+ years of progressive digital performance experience with several years in Commerce/Retail Media; proven Director-level ownership of complex, multi-market or multi-brand portfolios.
* Deep activation and optimization experience with Amazon, Walmart and Instacart; hands-on retail media experience across Criteo and other major networks.
* Proven success applying search/commerce to direct-response outcomes; experience with organic marketplace optimization (e.g., PDP, content, ratings/reviews) a plus.
* Demonstrated track record managing budgets, setting and meeting KPIs, and leading growth/retention for key accounts.

Technical & Analytical
* Proficiency with bid and campaign management tools (e.g., Pacvue, Skai) and retail platform UIs.
* Advanced Excel and strong analytical rigor; comfort with measurement frameworks, incrementality testing, and insight generation.
* Familiarity with research and reporting tools (e.g., Strattum, Scintilla, AMC) and audience/retailer data integrations.

Leadership & Communication
* Strong people leadership: hiring, coaching, performance management, and team org design.
* Excellent client communication and storytelling skills; adept at simplifying complexity and influencing senior stakeholders.
* High integrity, ownership, and agility in a rapidly evolving Commerce & Retail Media landscape; appetite for innovation and test-and-learn.

The annual salary range for this position is $114,425-$180,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:
* Medical, vision, and dental insurance,
* Life insurance,
* Short-term and long-term…
Position Requirements
10+ Years work experience
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