Brand and Content Lead

At Future Fit AI, our core mission is to help more people get to better jobs faster and cheaper, with a specific focus on those facing barriers to opportunity. Our AI‑powered platform unlocks human potential at scale and addresses economic inequality.

We’re seeking a Brand & Content Lead to join our team. You will own how Future Fit AI shows up in the world: voice, story, social presence, and the operational backbone of our video series on the future of work.

This role lives in Strategy & Operations / Manage pillar and will help define brand holistically. Linked In is our primary playing field, short‑form video is our primary medium, and the bar is to earn attention in a serious industry rather than chase it.

• Operational ownership of our video series on the future of work: production cadence, guest pipeline, publishing rhythm.
• Brand voice and identity: a consistent Future Fit AI voice across the website, social, decks, episode collateral, and founder communications.
• Linked In and short‑form video: the primary distribution surface for the brand. Steady cadence of clips, posts, and supercuts. The bar is considered work that lands in a serious industry, not engagement bait.
• Written content: show notes, episode pages, guest bios, newsletter copy, founder communications. Writing is roughly half of this role.
• Cross‑functional partnership: close work with Marketing and Growth on distribution, and with external production partners on the show.

• One to five years in brand, content, marketing, or media production. We are open at both ends of the range.
• Demonstrated fluency with Linked In as a B2B platform, with a feel for what works in a serious, professional industry.
• Comfort with short‑form video as a creative and editorial tool. You do not have to be the editor, but you should be able to brief one, QA a cut, write a hook, and understand pacing for vertical formats.
• Sharp written communication. The ability to draft in a voice that is not your own and hold it consistently across surfaces.
• A demonstrated ability to ship on cadence rather than on inspiration.
• Fluency with the modern AI toolkit for content production and operations.

• Direct experience producing or operating a B2B video podcast.
• Content experience in B2G, government, philanthropy, or otherwise regulated industries.
• Light video editing chops.
• Background in workforce development, AI, or B2B SaaS.

Your alma mater isn’t our focus. Your grit, hunger, and drive are. If you learn continuously, tackle challenges head‑on, and know your strengths and gaps intimately, you’re our person.

Hybrid in either New York City or Toronto. For candidates living in Toronto, our office is conveniently located at 325 Front St West (a short walk from Union Station). Open to remote, east coast.

Although this role is hybrid, you may be expected to travel up to once per quarter, primarily for show recordings, off‑sites, or events.

The base salary range for this role is USD $80,000 to $130,000 in New York and CAD $75,000 to $115,000 in Toronto. This range reflects the varying levels of expertise and responsibilities that will be determined through the interview process, based on applied experience and other criteria established by the hiring committee. The range is intentionally wide because we are open at both junior and senior IC levels.

• Online Application
• Initial Screen with Director of People & Culture
• Interview with Hiring Manager (VP Strategy & Operations)
• Performance Challenge
• Final 1:1 Interviews
• Final Decision

Generally, this entire process takes around 6 weeks, although the timing can vary due to specific candidate circumstances.

• Team: 30-50 across US and Canada (hubs in NYC and Toronto)
• Customers:
  Workforce development agencies and intermediaries, government agencies, employers
• Industry: SaaS/AI technology
• Funding:
  Bootstrapped 0‑1, then raised funding led by JP Morgan
• Structure:
  Growth, Customer Success, Product, Engineering, Data, People & Culture, Finance & Operations

• Be Curious
• Drive to Outcomes
• Raise the Bar
• Speed Matters
• Own It
• We…