Brand Partnerships Director - East Coast; Media Entertainment & Gaming

Overview

The Vertiqal Generation (Gen Z and Gen Alpha) is moving away from traditional media toward short-form, creator-led content—and Vertiqal Studios sits at the center of this shift.

We own and operate North America’s largest gaming and lifestyle social media network, spanning 200+ owned and operated channels and reaching 52M+ followers. Our platforms drive culture, conversation, and fandom at scale, where entertainment brands now compete for attention.

Following our 2026 expansion, we’re hiring a Brand Partnerships Director to lead the Media & Entertainment vertical on the East Coast. This role is built for a senior dealmaker who understands that gaming and social video are no longer niche channels—they are the primary lifestyle and discovery engine for entertainment audiences.

As Brand Partnerships Director, you will own revenue growth across the Media & Entertainment vertical, working directly with studios, streaming platforms, networks, and agencies to design high-impact, social-first partnerships.

• Own and deliver a defined annual revenue target across the Media & Entertainment vertical on the East Coast, with primary responsibility for NYC-based studio and agency decision-makers
• Prospect, structure, and close partnerships with film studios, streaming platforms, television networks, and their primary media agencies
• Develop and pitch multi-title, multi-phase campaign strategies aligned to the entertainment lifecycle (Teaser → Trailer → Premiere → Post-Release / Streaming), leveraging Vertiqal’s owned and operated viral distribution
• Build and deepen senior-level relationships at both the brand-direct and holding-company levels (Group
  
  M, Publicis, Omnicom, Dentsu, Horizon, and others)
• Use Vertiqal’s proprietary Revmo platform to translate performance data (engagement, brand lift, tune-in outcomes) into insights that drive repeat investment and long-term partnerships
• Lead high-level creative thinking across pitches and RFPs, developing differentiated short-form and social-first ideas that outperform traditional digital media approaches
• Represent Vertiqal Studios at key industry events and festivals, including Cinema Con, Sundance, SXSW, Comic-Con, and Cannes
• Partner closely with Production, Data Science, and Product teams to influence the evolution of Vertiqal’s social commerce, measurement, and ad-tech capabilities

• 7+ years of experience in direct ad sales at the Account Executive or Director level within Entertainment, Gaming, Media, or creator-led platforms
• Established senior relationships at major entertainment brands and holding-company agencies, with a track record of six- and seven-figure partnerships
• Deep understanding of theatrical releases, streaming launches, tune-in campaigns, and the evolving challenges facing entertainment marketers
• Strong data fluency and the ability to translate “viral views” into clear business outcomes
• Experience structuring both standard and non-standard agreements, including multi-title packages, custom integrations, and long-term partnerships
• Willingness to travel approximately 20–30% for client meetings and major industry moments

Unlike traditional agencies or creator marketplaces, Vertiqal owns the network. You’ll sell premium, first-party inventory with full control over distribution and creative output. We bridge the gap between a 15-second viral moment and real outcomes—ticket sales, streaming subscriptions, and brand fandom—while shaping how the next generation discovers and engages with entertainment.