Manager, Analytics ( Media

Overview

Vayner Media is a global integrated creative and media agency. Chuk Media is a Vayner

X agency built to help enterprise brands move at the speed of culture. The primary role of the Manager is to develop effective and high-quality data analysis, insights, and recommendations that help drive business outcomes. This role interfaces with the customer to support their implementation and reporting needs, acting in a consulting manner to be a thought leader and offer necessary training.

Primary responsibilities include leading analytics on an account and collaborating with internal teams and clients to drive insights and recommendations for campaigns.

• Lead the day-to-day analytics on an account, partnering with both internal Chuk Media and client teams to drive insights and recommendations for client campaigns.
• In partnership with the media, strategy and creative teams, establish hypotheses to test tied key metrics to inform decisions, measure media success, and audience performance.
• Scope, prioritize, execute tests (or work with measurement partners), and interpret test results. Aggregate learnings for share-out to key client stakeholders.
• Build and maintain dashboards: establish partnership with clients in order to visualize data based on client specifications, business goals, and KPIs in order to enable faster insights, recommendations, and tailor reporting to meet ongoing client needs.
• Lead and teach analysts and sr. analysts on best practices of marketing analytics.
• Provide oversight for 1
  -2 analysts/sr. analysts on an account.

• 5+ years experience in digital marketing analytics preferably with a media focus and specifically an in depth understanding of social platforms.
• Experience with campaign analyses working within digital platforms including Google Ads, DV360, Facebook, Amazon, Tik Tok, Twitter, Snap Chat.
• Experience working with analytics, attribution and measurement systems such as Google Analytics, Nielsen, IRI, Millward Brown, Oracle
• Strong storytelling capabilities and experience with data visualization tools such as Tableau or equivalent
• Experience with Retail Media, omnichannel attribution, Performance Marketing, and/or closed-loop attribution
• Proficiency with Python & SQL
• Advanced skills in Excel including pivot tables, V-Look Ups, and macros

Unsure if you meet the qualifications? We are always looking for talent which will continue to cultivate an inclusive and representative team that will enhance our perspectives, skill sets, background, and behaviors. We encourage those who are passionate about what we do to apply!

• Exact compensation may vary based on skills, experience, and location.
• Employer-sponsored 401k with match
• Medical, Dental, and vision coverage
• Unlimited PTO
• Caregiver (Parental) Leave
• Health and Wellness benefits

$90,000 - $110,000 USD

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• eCommerce
• Planning
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• Retail Media
• Paid Social
• Video Activation

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• Instagram
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• Tik Tok
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• Data Science
• Data Analytics

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