Director, Data & Insights Rockefeller Center

Rockefeller Center Destination & Experiences brings together everything that makes Rockefeller Center an iconic and essential part of New York City. For more than 90 years, Rockefeller Center has been a place where the city’s energy, creativity, and spirit come alive—offering world‑famous attractions like Top of the Rock and The Rink, award‑winning dining, legendary live entertainment, seasonal programming, and shopping for all ages.

It’s also home to some of the city’s most sought‑after event venues, from weddings at the Rainbow Room to rooftop gatherings overlooking Fifth Avenue. As part of the team, you’ll help shape unforgettable experiences at one of the most beloved destinations in the world—where locals and visitors come to connect, explore, and celebrate what makes New York, New York.

The Director of Data & Insights acts as the product owner for Rockefeller Center’s data and analytics ecosystem, accountable for defining the roadmap, prioritizing delivery, and ensuring analytics products are trusted, scalable, and decision‑ready starting with the portfolio of owned and operated ticketed attractions (Top of the Rock, The Rink & Holidays, Tours & VIP Experiences). This role leads the transformation of how Rockefeller Center uses data to drive business performance—combining deep, hands‑on analytics expertise with the execution of a multi‑year strategic insights roadmap.

The Director will design and maintain core data models, build and validate self‑serve dashboards and reporting tools (e.g., Tableau), and serve as the critical link between business needs, financial modeling, and data infrastructure. Working closely with Sales, Operations, Finance, Revenue Management, and Marketing, this role ensures KPI integrity, enables real‑time decision‑making, reduces reliance on manual reporting, and protects the long‑term integrity of the new data warehouse as the business scales.

This role maintains a dotted‑line oversight of data engineers, and depending on experience, may directly manage business analysts. The Director operates as a core member of the Destination & Experiences leadership team and is expected to shape—not just report on—business decisions.

• Data Modeling, Architecture & Integrity (Foundation)
• Own and design core analytical data models and business logic layer (e.g., Databricks) supporting revenue, NOI, pricing, demand, sales pipeline, ticketing, and guest experience.
• Partner with IT/Data Engineering to oversee data warehouse structure, pipelines, and integrations, ensuring new systems do not break downstream reporting—be the primary customer and hold Engineering accountable for reliability, but not own the technology infrastructure.
• Establish and enforce business‑layer data governance, including KPI definitions, metric logic, reconciliation standards, and data quality controls.
• Serve as final owner of data integrity, preventing recurring break/fix cycles and reducing manual cleanup.
• Dashboarding & Performance Reporting (Execution)
• Data:
  Direct the building and maintenance of trusted, self‑serve dashboards (e.g., Tableau) for executives and operators. Personally engage with data models, pipelines, and analytics outputs, as needed, not just manage requirements. Ensure reporting is accurate, automated, and timely, with clear documentation, refresh cadence, and alignment with Accounting.
• Insights:
  Deliver scalable reporting for forecasting, pipeline tracking, demand pacing, pricing, and sales & marketing performance. Replace spreadsheet‑based and ad‑hoc reporting with durable analytics products.
• Data & Analytics Products Roadmap (Strategy)
• Data:
  Translate strategic and operational questions into data products, KPIs, and analytical frameworks.
• Insights:
  Execute the business insights roadmap across Rockefeller Center’s non‑leasing revenue lines. Prioritize analytics work based on business impact and balance near‑term needs with long‑term platform stability. Recommend how AI and other new technologies should be applied to evolve reporting and analytics capabilities.
• Cross‑Functional Leadership & Enablement
• Data:
  Act as the single accountable owner for analytics…