Product Strategy and Operations Associate, Measurement

The Marketing Science Measurement team is responsible for interpreting the performance of advertising on our platform. We work with advertisers to optimize their activity on the platform and build meaningful connections that help drive behavior change.

We are looking for a Strategy Operations Associate to join the Global Measurement Product Strategy and Operations team in the New York office. The ideal candidate will have a robust analytical background supported by an equivalent degree, experience in data-driven roles within strategy or operations.

• Strategic Planning and PMO
  • Lead PMO governance for high-impact Measurement initiatives, driving cross-functional coordination, executive alignment, and milestone management across regional Measurement, Product Strategy & Operations, Sales, and Data Science teams.
  • Establish and operationalize scalable PMO processes, including program reviews, tracking, risk management, dependency mapping, and stakeholder communication to ensure timely delivery against strategic priorities.
  • Own end-to-end program management for complex, cross-functional initiatives in a fast-paced environment, ensuring clear accountability, execution visibility, and alignment across teams.
• Leadership Reporting & Visualization
  • Develop executive-level dashboards and reporting using tools such as SQL, Tableau, and Power BI.
  • Create intuitive visualizations and storytelling frameworks that drive decision-making across leadership and cross-functional teams.
• Advanced Analytics & Insights
  • Experience in Applied Analytics, for example statistical modelling (regression/bayesian analysis for marketing effectiveness, causal testing, design lift experiments, incrementality testing).
  • Analyze large-scale datasets to uncover performance drivers across advertising ROI, sales and brand effectiveness.
  • Build analytical solutions from scratch and establish best practices for data analysis and measurement.
  • Translate complex data into clear, compelling narratives for both technical and non-technical stakeholders.

• Degree in analytical field or equivalent undergraduate experience.
• 2+ years of experience in strategy & operations, strategy consulting or data analytics roles.
• Strong proficiency in SQL and data analysis tools (such as Tableau/Power BI), Python/R experience preferred.
• Previous experience in building statistical models (such as MMM, Causal inference) to answer complex business problems.
• Excellent written and oral communication and stakeholder management skills, with ability to create strong analytical narratives.
• Proven project management capabilities, with the ability to manage multiple initiatives simultaneously.
• Someone comfortable with ambiguity, able to structure open-end business problems.

The base salary range for this position in the selected city is $108,000 - $168,000 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of paid personal time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

Tik Tok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at

For Los Angeles County (unincorporated) candidates:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and 3. Exercising sound judgment.