SEO Strategist

Responsibilities

• Help develop and own the strategy, roadmap, and day-to-day activities of SEO activities for a few key accounts
• Lead a handful of bi-weekly client cadence calls (assisted by your team and dedicated account coordinators or managers and/or directors, as needed)
• Grow into an independent SEO team leader
• Conduct comprehensive, prioritized site audits and proactively identify content and technical SEO opportunities that drive relevant organic visibility and traffic at scale
• Document recommended solutions in a concise and compelling manner, working with development teams to advise on implementation
• Ability to develop realistic business cases to convince clients to prioritize and implement SEO initiatives
• Ability to derive strategic search query and prompt evaluations to drive successful initiatives based on attainable organic and AI search opportunities
• Monitor and analyze site performance using a range of SEO, AI, and site analytics tools
• Interpret and explain data discoveries as they relate to organic and AI search, specific initiatives, and client KPIs
• Develop and effectively communicate SEO and AI search strategies, deliverables, and results
• Stay up to date on current SEO industry trends and technologies and proactively communicate such trends to clients and the broader SEO department
• Perform competitive analyses to identify organic search opportunities
• Identify opportunities to improve organic conversion rates
• Supervise QA of SEO implementations

• Minimum 4-5 years of experience contributing to or managing successful SEO campaigns, including agency side
• Understanding of current SEO and AI search best practices, search engine ranking factors, intermediate marketing principles, and a strong grasp on how to help clients meet business goals as realistically as possible, setting the right expectations
• Intermediate understanding of concepts such as URL discovery, crawling, rendering, indexing, and ‘crawl budget’
• Understanding of web performance and page speed optimizations
• Inside-out knowledge of Screaming Frog and Google Search Console
• Experience using other SEO tools such as Botify, Lumar, OnCrawl, Ryte, Bright Edge, STAT, SEMrush, ahrefs, etc.
• Strong written and verbal communication skills, a positive attitude, and the ability to thrive in a collaborative and fast-paced environment
• Strong project management and organization skills, ability to be flexible and adaptable and prioritize and manage multiple concurrent projects
• Experience with Google Analytics, Looker Studio, and connected APIs for data analysis and reporting
• Familiarity with HTML, CSS, and JavaScript (as it relates to SEO)

Amsive is proud to be an Equal Opportunity Employer. We are committed to building a supportive and inclusive environment for all employees. It is Amsive’s continuing policy to provide equal employment opportunity and not to discriminate on the basis of race, color, religion, pregnancy or childbirth, marital status, national origin, ancestry or citizenship status, age, disability, sex, sexual orientation, gender identity, veteran status or any other characteristic protected by applicable federal, state, or local laws.