CRM Lifecycle Marketing Manager, Fox News

Company Overview

Fox News Media operates the FOX News Channel (FNC), FOX Business Network (FBN), FOX News Digital, FOX News Audio, FOX News Books, the direct‑to‑consumer digital streaming services FOX Nation and FOX News International and the newly announced platform FOX Weather. Currently the number one network in all cable, FNC has also been the most watched television news channel for 20 consecutive years, while FBN currently ranks among the top business channels on cable.

Owned by FOX Corporation, FOX News Media reaches 200 million people each month.

Fox News is looking for a CRM Lifecycle Marketing Manager to support the execution and optimization of customer communications across email, push notifications, and in‑app messaging. This role focuses on audience targeting, personalization, and building customer journeys that improve onboarding, engagement, retention, and the overall user experience across  and the Fox News App. You will work closely with Braze, Product, Engineering, Marketing, and Business Intelligence teams to ensure campaigns are delivered accurately and effectively.

This is a hands‑on role for someone who enjoys problem‑solving, audience segmentation, and bringing personalized CRM experiences to life within Braze. We’re looking for someone who is curious, proactive, eager to learn, and motivated to bring forward new ideas and solutions in a collaborative environment.

• Campaign Execution & QA Support CRM and lifecycle campaigns across  and the Fox News App, including email, push notifications, desktop notifications, and in‑app messaging. Build, launch, QA, and optimize campaigns in Braze, ensuring accurate targeting, audience suppress ions, personalization, rendering, and delivery across platforms and devices. Identify and communicate campaign or platform issues prior to launch.
• Customer Journeys & Personalization Help develop and manage customer journeys using audience insights, behavioral data, audience segmentation, suppression logic, and real‑time triggers to support onboarding, engagement, retention, and feature adoption initiatives.
• Segmentation & Troubleshooting Build and manage audience segments to support campaign targeting and personalization. Troubleshoot campaign, segmentation, deeplink, and delivery issues while coordinating with Braze support and internal technical teams on more complex challenges.
• Cross-Functional Collaboration Work closely with Product, Editorial, Marketing, and Business Intelligence teams on upcoming feature rollouts, promotional opportunities, and customer engagement initiatives. Provide clear updates to management and cross‑functional stakeholders on campaign launches, priorities, and issues.
• Performance & Optimization Support Support testing and optimization efforts by helping analyze campaign performance, audience engagement, and customer behavior to improve the customer experience and campaign effectiveness.
• Process Improvement & Collaboration Collaborate across teams to improve workflows, support new lifecycle initiatives, and contribute ideas to improve CRM processes and customer experiences.

• Experience in CRM, lifecycle marketing, or product marketing roles
• Hands‑on experience building and managing campaigns in Braze or similar CRM/email platforms
• Experience building audience segments using customer data, behavioral insights, engagement patterns, and real‑time event triggers
• Strong attention to detail with experience QA’ing campaigns before launch
• Ability to manage multiple campaigns, timelines, and priorities in a fast‑paced environment
• Strong communication skills and experience working across Product, Marketing, Editorial, and technical teams
• Familiarity with user research, competitor analysis, and identifying customer experience opportunities
• Basic HTML/CSS knowledge for email or messaging QA
• Experience using SQL or data tools for campaign analysis and audience building

The pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location, is $83,000.00‑96,000.00 annually.

• Medical/dental/vision insurance
• 401(k) plan
• Paid time off
• Other benefits in accordance with applicable plan documents
• Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.