Prompt Engineer

Job Summary

Moris Media is hiring a Prompt Engineer in Toronto. The position focuses on designing, refining, and optimising AI prompts across multiple platforms, ensuring AI‑generated outputs meet high standards of accuracy, creativity, and brand alignment. The role supports innovative campaigns and solutions for our clients.

• Design, refine, and optimise prompts to generate high‑quality, brand‑aligned outputs across multiple AI platforms.
• Collaborate with marketing, SEO, PR, and creative teams to align AI outputs with campaign goals.
• Work with AI tools such as ChatGPT, Sora, Veo, Imagen, Google Vids, Dream Screen, Midjourney, DALL
  · E, Runway, Adobe Firefly, Luma Dream Machine, Pika, Canva, Leonardo AI, and Synthesia to produce text, image, video, and multimedia content.
• Translate creative briefs and strategic objectives into targeted AI prompts.
• Conduct A/B testing and performance analysis to identify the most effective prompt structures.
• Ensure AI‑generated outputs maintain consistency in tone, style, and messaging.
• Adapt prompts for diverse industries and target audiences.
• Analyse AI output quality and make iterative improvements for enhanced accuracy and creativity.
• Maintain strict adherence to ethical standards and confidentiality protocols.
• Collaborate with design and content teams to integrate AI outputs seamlessly into creative workflows.
• Develop and maintain a central repository of tested and successful prompts for future projects.
• Research and stay updated on emerging AI tools, trends, and prompt‑engineering best practices.
• Troubleshoot prompt‑related issues to improve AI output relevance and quality.
• Support sales and client engagement by generating AI‑driven creative samples for pitches and demonstrations.
• Contribute to streamlining production workflows and enabling faster content delivery through optimised AI usage.

• Strong creative thinking and ability to craft precise, impactful prompts.
• Excellent communication and interpersonal skills.
• Proficiency in using AI tools such as ChatGPT, Sora, Veo, Imagen, and others.
• Analytical mindset to evaluate AI outputs and make data‑driven improvements.
• Ability to adapt prompts for diverse industries, audiences, and media formats.
• Attention to detail for ensuring tone, style, and brand consistency.
• Strong organisational skills to manage multiple projects and deadlines.
• Willingness to explore new AI technologies and stay updated on industry trends.
• Problem‑solving skills for troubleshooting prompt and output issues.
• Open to traveling for client meetings, training sessions, or project collaborations.

• 1–2 years of professional experience in prompt engineering, AI‑assisted content creation, or a related digital/creative role.
• Proven ability to work in a creative and collaborative environment while delivering measurable results.
• Prior exposure to working with AI‑powered tools and adapting them to meet business objectives.

• Bachelor’s degree in Computer Science, Artificial Intelligence, Linguistics, Digital Marketing, Design, or a related field.

• High‑performance laptop or desktop with sufficient processing power and memory.
• High‑speed broadband internet connection.
• Dedicated virtual or distraction‑free physical workspace.

We offer a competitive salary and benefits package. Compensation will be based on experience, skills, and personality.

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