Positions: Associate Director, Digital Partnerships

Associate Director, Digital Partnerships

Location:

New York, New York, United States

Agency:
Mediabrands - United States #: 27359 | Type of

Contract:

Regular

The Associate Director, Digital Partnerships is responsible for developing, executing, and monitoring all digital media Partnership strategy and plans for clients, ensuring the work is to specification and correct as well as overseeing any applicable teamwork, resource/allocation, growth and development. The Associate Director will drive the team to explore and identify non-traditional partnerships opportunities and innovations. This is critical to their development and the success of the Partnerships division.

• Direct communication with clients for all marketplace intelligence, negotiation and partnership needs and share leadership accountability for team’s day-to-day responsibilities.
• Manage partnership deliverables and expectations with clients on a daily basis
• Collaborate with Strategy, Analytics and Comms Design teams to ensure alignment with and delivery against client KPI’s
• Responsible for ensuring the Digital Partnerships team has clear strategy, budget and objectives at all times
• Provide partner selection recommendation and justification designed to deliver on client KPI’s using the most sophisticated use of data and analytics, via multi-faceted, strategic partnerships, while delivering maximum strategic value and efficiency
• Provide Partnerships support for various New Business pitches
• Support and collaborate with all MB SBU’s for maximum effectiveness and seamless integration onto client business
• Support MAGNA aggregate negotiations across all Digital media channel

• Proven ability to develop and maintain strong professional relationships with senior-level clients, colleagues and vendors
• Demonstrated ability to develop digital marketing communication plans specifically encompassing digital media strategies
• Ability to drive projects from conception to completion; project management experience
• Proven knowledge of online planning and research tools and resources
• Experience with campaign management/ad serving technology:
  Double Click DART,and/or Atlas DMT
• Superior analytical abilities and quantitative skills, including math proficiency
• Technical proficiency, particularly with media systems and MS Excel, Word, and Power Point

• 6+ years relevant experience including 3+ years supervisory experience ideal
• Demonstrated critical thinking and problem-solving abilities
• Ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure
• Preferred working knowledge of third-party Internet marketing research: com Score Media Metrix, Nielsen Net View , @Plan, eMarketer and others
• Programmatic experience. Experience working with a DMP preferred
• Detailed awareness of client business issues, industry trends, consumer trends, promotional resources, marketstatus, and competition

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

It is the policy of Mediabrands, division of the Interpublic group,…