Sr. Programmatic Ad Ops Analyst
Listed on 2026-06-17
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IT/Tech
Digital Marketing, Data Analyst
Sr. Programmatic Ad Ops Analyst
Final date to receive applications: 21 June 2026
Department: PAS
Employment Type: Full Time
Location: New York
Reporting To: Manager of Business Intelligence & Activations
Compensation: $72,000 - $83,000 / year
DescriptionAs a Sr. Ad Ops Analyst you will own the setup, optimization, and performance tracking of programmatic campaigns across DSP and SSP partners. You’ll help Big Happy expand our advanced buying capabilities, ensuring campaigns run efficiently, accurately, and profitably.
This role is ideal for someone who has hands‑on experience inside programmatic platforms and is excited to bring operational excellence and strategic thinking to a growing team.
Key Responsibilities- 2-5 years of hands‑on programmatic ad buying experience (DSP or SSP).
- Strong understanding of trafficking, audience segmentation, pixel implementation, and programmatic ecosystem mechanics.
- Experience optimizing toward KPIs such as CTR, ROAS, CPA, CPM, and viewability.
- Strong analytical mindset with the ability to interpret data and translate insights into action.
- Advanced comfort with Microsoft Office, particularly Excel for data analysis (pivot tables, complex formulas)
- Comfortable managing multiple campaigns simultaneously in a fast-moving environment
- Detail‑Oriented: You catch issues before they become problems.
- Curious & Resourceful: You proactively explore platform capabilities and new opportunities.
- Clear Communicator: You can explain technical concepts in simple language.
- Collaborative: You work well across creative, media, and strategy teams.
- Ownership Mindset: You take responsibility for results and drive improvements.
- Calm Under Pressure: You can manage pacing, troubleshooting, and deadlines without losing focus.
- Full-time position with a competitive base salary and commissions
- Access to benefits, including Healthcare, Dental, and Vision
- Participation in Big Happy’s stock program
- Paid Parental Leave
- Unlimited PTO
- Big Happy‑provided laptop
- Team Happy camaraderie—celebrating wins, learning from challenges, and fostering continuous career growth
- A workplace culture where you can be yourself, contribute meaningfully, and be valued for your impact
Compensation: $72,000-$83,000 base + 10% bonus + Quarterly Kickers
Location: Midtown NYC (3 days per week in office)
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