Senior Digital Designer

Overview

We are seeking a Senior Digital Designer to lead the design, maintenance, and optimization of our digital platforms. This role combines visual design, website management, SEO, analytics, and user experience (UX) to support marketing initiatives and enhance user engagement across all digital channels.

• Maintain and update company websites using Word Press
• Design and implement responsive web pages and landing pages
• Ensure website performance, usability, and consistency across devices

• Create wireframes, mockups, and prototypes using Figma
• Collaborate with developers and stakeholders to improve user experience
• Apply UX best practices to optimize user journeys

• Implement on-page SEO strategies (keywords, meta tags, content structure)
• Monitor and improve search rankings and website traffic
• Conduct regular audits and recommend improvements

• Design and publish content across social media platforms
• Ensure brand consistency across digital channels
• Collaborate with marketing team on campaigns and content strategy

• Track and analyze website performance using Google Analytics (GA4)
• Prepare and present monthly performance reports
• Provide data-driven insights and recommendations

• Bachelor’s degree in Graphic Design, Web Design, Digital Media, or related field
• 3–5+ years of experience in digital design or web design
• Proficiency in Word Press, Figma, and Google Analytics
• Understanding of SEO principles and responsive design
• Basic knowledge of HTML/CSS preferred
• Strong attention to detail and ability to manage multiple projects

• Experience with CMS customization and performance optimization
• Familiarity with marketing tools such as Google Search Console
• Knowledge of accessibility standards (WCAG)
• Experience working with cross-functional teams

• Strong communication and presentation skills
• Ability to work independently and meet deadlines
• Problem-solving mindset
• Adaptability in a fast-paced environment