Product Manager; Evergreen
Listed on 2026-07-04
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IT/Tech
Digital Marketing, UI/UX Design
Location: New York
What to know
As a Product Manager at Blue State, you’ll work with leading nonprofits and progressive organizations to reimagine how they engage audiences through their digital product suite, which can include websites and marketing platforms. Working closely with our Tech, Strategy, Design, and Analytics teams, you’ll conduct user research, identify product requirements, help define content strategy, create sprint plans, write acceptance criteria, and test and iterate on deliverables for Blue State’s unique portfolio of clients.
Thecompany
Blue State is a purpose-driven agency. We partner with leading causes, brands, and campaigns and create real change. From AARP and Doctors Without Borders to Amnesty International and Oxfam, we transform how brands and causes raise money, influence policy, build platforms, and grow communities of supporters. Led by the most creative and analytical minds from the political, nonprofit, and brand worlds, Blue State is an independent agency in the US and London.
Theteam
Blue State Digital is a purpose-driven creative and tech agency. We transform how brands and causes engage their most important people. From Google to UNICEF, from Obama to MIT, from Tate Modern to Ford Motor Company, Blue State Digital helps grow communities, build platforms, and transform organizations for the digital age. Led by the most creative and analytical minds from the political, nonprofit, and brand worlds, Blue State Digital is a part of WPP Digital and has more than 250 employees in six offices around the world.
Aday in the life
- Assess clients’ digital platforms, identify goals, and communicate solutions that help clients achieve their strategic objectives.
- Cultivate an understanding of users’ needs and behaviors through interviews, analytics, and other forms of research. Create personas and user journeys, and represent users’ perspective in planning sessions.
- Conduct product research and lead feature ideation and prioritization sessions.
- Evaluate all proposed features against the product scope. Provide creative recommendations based on your technical expertise when features don’t fit in the budget. Make the tough calls when a sprint plan is over budget.
- Write and maintain functional requirements, ensuring that all functionality, user flows, and edge cases are understood by stakeholders. Documentation could range from lo-fi sketches to detailed acceptance criteria.
- Be the client-facing expert on product functionality, answering questions and solving problems.
- Develop testing and measurement plans in coordination with strategists and analysts.
- Manage agile product builds, overseeing sprint plans, standups, and backlogs. Use project management tools such as Jira to track progress and communicate status.
- Manage stakeholder feedback, ensuring that issues are reported and prioritized correctly. Use your tech skills to clarify defects for developers and augment bug reports with necessary context.
- Use AI to accelerate your work, whether that’s writing requirements, creating prototypes, or organizing inputs.
We approach in-office working with a hybrid model. On-site presence is welcome for US staff who are within commuting distance of the NY or DC office. Managers retain discretion to require in-person attendance for folks on their discipline or client teams as necessary, including for those whose roles require them to be in person.
The salary range for this position is $60-$90 per hour; compensation will be commensurate with experience.
Some things we re looking for- 3+ years of experience in a product management role or similar role, and experience with website projects.
- Experience with CMS-driven websites, such as those built on Word Press. You will not architect a Word Press site yourself, but you will vet designs and feature requirements for feasibility and judge an engineering team’s progress.
- Familiarity with and interest in marketing platforms, including CRMs, and data and personalization technology used by organizations to engage and mobilize their supporters.
- Familiarity with HTML, CSS, and JS. You will not need to write any code, but you will need to speak to the capabilities of common web…
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