Marketing Analytics Director: Growth, ROI & Insights
Job in
New York, New York County, New York, 10261, USA
Listed on 2026-08-01
Listing for:
Western Union
Full Time
position Listed on 2026-08-01
Job specializations:
-
IT/Tech
Data Analyst, Business Systems & Technology Analysis, Data Science Manager
Job Description & How to Apply Below
Western Union is seeking a Director, Marketing Analytics to lead measurement, attribution, experimentation, and customer lifecycle insights across digital and offline channels. You will guide investment decisions, channel optimization, and scalable analytics programs to improve ROI and growth.
You will build dashboards, drive governance, and partner with Marketing, Product, Finance, and Data Science to embed analytics into planning.
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